Starting up a business is by no means easy, online or offline. It's important to know from the word go the advantages and disadvantages of the multiple presentation issues that you have to deal with. Just this one decision alone could decide the future of your business. Where many jump in headfirst with short term profits in mind, we need to be smarter than that to survive, never mind get rich. Lets talk about those issues now and lay all the cards on the table when it comes to the ins and outs of the presentation choices available to today's online business.