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Politics and the Twitter Revolution: Lexington Studies in Political Communication

Autor John H. Parmelee, Shannon L. Bichard
en Limba Engleză Paperback – 18 ian 2013
Politics and the Twitter Revolution: How Tweets Influence the Relationship between Political Leaders and the Public, by John H. Parmelee and Shannon L. Bichard, is the first comprehensive examination of political Twitter use. Multiple methods and theories reveal why political leaders are followed, the persuasive power of political tweets, Twitter's effects on political polarization, and the significance of Twitter as a political innovation. Parmelee and Bichard's findings show Twitter has caused major changes in how people engage politically. Leaders' tweets are quite influential on followers despite followers and leaders having different expectations of how to use Twitter.
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Specificații

ISBN-13: 9780739165010
ISBN-10: 0739165011
Pagini: 247
Dimensiuni: 150 x 224 x 20 mm
Greutate: 0.39 kg
Editura: Rowman & Littlefield
Seria Lexington Studies in Political Communication


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