Introduction. Every week, hundreds if not thousands of online business owners launch new products, yet, only a small minority of them make any profit, never mind survive the year. It's time to hit this problem head on. Listen in while I show you exactly why the above is true and how, when you come to launching your products you can have massively improved success potential with just a few little known smart moves. Understand the value of this. What I'm about to show you isn't something that you can just use once. It isn't something that's going to stop working any time soon either (in fact it's been working since the first online businesses hit the net). This elevates your chance of a successful product launch immensely now, and far into the future of your business' life.