Professional Selling de Dawn Deeter-Schmelz

Professional Selling

Autor Dawn Deeter-Schmelz, Gary Hunter, Terry Loe, Ryan Mullins, Gregory A Rich, Lisa Beeler, Wyatt Schrock

en Limba Engleză Foi volante – 7 iun 2023

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Specificații

ISBN-13: 9781948426176
ISBN-10: 194842617X
Pagini: 320
Dimensiuni: 216 x 279 x 32 mm
Greutate: 0.82 kg
Editura: SAGE Publications

Descriere

Formerly published by Chicago Business Press, now published by Sage

Professional Selling covers key sales concepts and strategies through the approach of highlighting detailed aspects of each step in the sales process, from lead generation to closing. Coauthored by faculty from some of most successful sales programs in higher education, this insightful text also offers unique chapters on digital sales, customer business development strategies, and role-play.