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Public Information Officer

Autor Philip Politano
en Limba Engleză Paperback – 30 apr 2008
Offering practical, proven ideas and techniques that are applicable in today s rapidly changing media environment, " Public Information Officer" serves as a reference guide for Public Information Officers. The material in this book covers the development and implementation of effective media relations and positive community strategies, the roles and responsibilities of a PIO and the legal aspects of the job. Being the only member to twice receive the prestigious Best News Source award from the Syracuse Press club, the author brings more than a decade of experience in the field of public information to present a logical and comprehensivebook."
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Specificații

ISBN-13: 9780131719231
ISBN-10: 0131719238
Pagini: 224
Dimensiuni: 178 x 230 x 12 mm
Greutate: 0.4 kg
Ediția:1
Editura: Pearson Prentice Hall
Locul publicării:Upper Saddle River, United States

Descriere

Offering practical, proven ideas and techniques that are applicable in today’s rapidly changing media environment,Public Information Officer serves as a reference guide for Public Information Officers.   The material in this book covers the development and implementation of effective media relations and positive community strategies, the roles and responsibilities of a PIO and the legal aspects of the job.  Being the only member to twice receive the prestigious “Best News Source” award from the Syracuse Press club, the author brings more than a decade of experience in the field of public information to present a logical and comprehensive book.  

Cuprins

Introduction
Acknowledgements
Chapter 1: Introduction to the Public Information Officer
Chapter 2: The Needs of the Media
Chapter 3: The Interview
Chapter 4: Writing Skills for the Public Information Officer
Chapter 5: Critical Incident Stress and the Public Information Officer
Chapter 6: Crisis Communication and the Emergency Public Information
Chapter 7: Speaking to Groups
Chapter 8: Marketing Your Agency
Chapter 9: Case Studies in Public Information
Chapter 10: Legal Issues Facing a Public Information Officer
References
Glossary
Index

Notă biografică

Phil Politano has worked as an award winning public information officer, field paramedic, field training officer and college professor. He is currently working for the U.S Department of Homeland Security’s Federal Emergency Management Agency as a training specialist. Phil has a bachelor’s degree in emergency management from State University of New York Empire College and has been a certified paramedic since 1987.  Working as a journalist, field paramedic, and public information officer, as well as training incident command teams and emergency managers, provides Phil with a unique perspective into the real world facing today’s emergency personnel. His passion for building strong relationships with local media perhaps contributed to his being recognized by the Syracuse Press Club as News Source of the Year twice — the only person to have earned that distinction. Phil has spoken at local, state and national conferences on the subject of media relations and public information. Phil now resides in Hanover, PA with his wife Carol, their dog Casey and father-in-law Frank Engelhardt. His hobbies include model railroading and traveling in the family motor home.

Textul de pe ultima copertă

Offering practical, proven ideas and techniques that are applicable in today's rapidly changing media environment, Public Information Officer 1e serves as a reference guide for students and professionals alike.  The material in this text covers the development and implementation of effective media relations and positive community strategies, the roles and responsibilities of a PIO and the legal aspects of the job.  Being the only member to twice receive the the prestigious "Best News Source" award from the Syracuse Press Club, the author brings more than a decade of experience in the field of public information to present a logical and comprehensive text that can be used in a formal education setting, as in-service training for public safety professionals and as career classes for executives and administrators of government and non-government entities.

Caracteristici

  • Chapter Introductions
  • Objectives
  • Case Studies
  • Key Terms
  • Chapter Summaries and Review Questions
  • Instructor's Resource Package includes Instructor's Manual and Instructor Support Slides created in PPT

Caracteristici noi

First edition text.