We all have someone to love - parents, siblings, friends, or a significant other - but there are times when we tend to forget the first individual that has always been with us from the very start our own self. With the roller-coaster of experiences and emotions that life brings, we may end up ignoring that our self-deserves as much love as our dear ones get from us, especially when things become too rough. Putting the "Why" in Y-O- U will serve as an informal guide as to why your self-needs love and care from you, offering a good deal of advice and concepts while allowing you to understand and relate to its advices at a more personal level as many other self-care and self-help guides out there do.