This book will help you turn up big winners that can go up 10 or even 100 times and keep you away from losers. It is primarily a practical guidebook to fundamental analysis through in-depth, on-the-ground research. It aims to help you find high-quality stocks and build conviction to hold on to make mammoth gains by systematically evaluating the company's quality via a structured checklist of time-tested questions. Going through the checklist will highlight the characteristics that make companies more likely to prosper over time and those that can hinder them. If you enjoy the work involved in researching great companies and want to improve your investment performance, Quality First Investing is the book for you! The author, Björn Fahlén, has spent over 20 years in the investing world as investor, analyst and financial advisor. He is the refounder, principal shareholder and CEO of Redeye AB, a Stockholm-based boutique investment bank that specialises in innovative growth companies and was founded in 1999. He also leads Redeye's research product and is Chief Investment Officer (CIO) of its fund advisory business. His investment philosophy has been shaped by the successes and mistakes in investing and running a business.