Red Knight

As a successful dating coaching that had spent the years before writing this book travelling the world teaching men how to meet and attract women during the day (the streets were always my favourite training grounds), I had absolutely no intention of writing a book - I was having too much fun. I had built a coaching company off the back of what I had learned approaching literally thousands of women, and was enjoying my work watching men transform in front of my eyes.

This book shouldn't exist, but it does. So what happened? A terrible trick was played on me. Who the trickster was; I'm not sure. The universe? Fate? Who knows. All I know is that one day I had an epiphany about the nature of masculinity and sexual attraction, and thought, "I'll spend some time developing these ideas and write a short free PDF report to send out to my newsletter tribe. That shouldn't take long, right?"

One evening I sat down to 'knock out' the PDF - I thought I could get it written before bed, then send it out the next day - then, well, eight months happened, and I had written a book. What began as a vague idea, evolved and developed day by day, week by week, month by month, until I had a complete psychological blueprint that truly explained what women really wanted.

This is the book I wish existed when I first discovered the pain of not understanding women. I wrote it for me, and, if you're anything like I used to be, in so doing, I wrote it for you, too. You hold in your hands the Master Key to women's hearts and minds, and that power is going to require some responsibility on your part. It is going to require a higher standard of masculinity. It's time, then, to awaken the sleeping Red Knight.