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Reengineering Retail

Autor Doug Stephens
en Limba Engleză Hardback – 26 apr 2017
In his first book, The Retail Revival, author and internationally renowned consumer futurist Doug Stephens correctly predicted the end of an era in retailing and the dizzying growth of online giants like Amazon and Alibaba.com. Change in the global retail sector continues to accelerate at an exponential pace, surpassing even the boldest forecasts. In fact, retail is being entirely reengineered-every aspect of the retail experience as we know it will soon be radically transformed. Picking up where Retail Revival left off, Reengineering Retail explores the coming retail revolution, which will affect retailers of all sizes-and any business with a stake in the global retail industry. Stephens paints a bold vision of the future, where the very concept of what a store is, how consumers shop and even what retail's core revenue model is will all be profoundly reinvented, and he illustrates the vast opportunities available for courageous brands and business leaders with the foresight to begin adapting to the new realities now. Hundreds of well-known brick and mortar retailers have already closed their doors, and brands and retailers across categories are struggling to understand consumers' shifting needs and expectations. Infused with real world examples and insights from industry disruptors, Reengineering Retail offers retail executives an essential roadmap to the future.
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Specificații

ISBN-13: 9781927958810
ISBN-10: 1927958814
Pagini: 256
Dimensiuni: 167 x 237 x 30 mm
Greutate: 0.52 kg
Editura: Figure 1 Publishing

Notă biografică

Founder of the international consultancy Retail Prophet, Doug Stephens is one of the world's most influential retail industry futurists. His intellectual work and thinking have guided many of the world's best-known retailers, agencies and brands including Walmart, Home Depot, Disney, BMW, Citibank, Google, Intel and WestJet. Prior to founding Retail Prophet, Doug spent over 20 years in the retail industry, holding senior international roles including the leadership of one of New York City's most historic retail chains. Doug is the author of The Retail Revival: Reimagining Business in the New Age of Consumerism (Wiley, 2013) and sits on the advisory board of the David Sobey Centre for Innovation in Retail & Services at St. Mary's University.