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Research Methods in Service Industry Management

Autor Nick Johns, Darren Lee-Ross
en Limba Engleză Paperback – 31 mai 1999
An analysis of research techniques in the service industries, focusing on the lack of direction in this field, and describing the whys and wherefores of research in this particular area, with a view to providing a practical perspective. An analysis of research techniques in the service industries, focusing on the lack of direction in this field, and describing the whys and wherefores of research in this particular area, with a view to providing a practical perspective.
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Specificații

ISBN-13: 9780304335121
ISBN-10: 0304335126
Pagini: 196
Dimensiuni: 171 x 248 x 13 mm
Greutate: 0.36 kg
Editura: Cengage Learning
Colecția Thomson Learning
Locul publicării:United Kingdom