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Research Methology in Commerce & Management

Autor K. V. Rao
en Limba Engleză Paperback – 31 dec 2011
Research involves systematic investigation of a subject in order to establish the facts and arrive at a new conclusions. It being a crucial endeavour, the researcher needs to cultivate a scientific outlook. This book aims to help develop the scientific temper required to carry out research work in the fields of commerce and management in a meaningful way. Multiple examples showing methods of conducting investigation in these fields are provided. It explains the complexities of research methodology in a simple and lucid manner. Hence, trying to fill the gap in the existing literature on the subject.
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Specificații

ISBN-13: 9788120714892
ISBN-10: 812071489X
Pagini: 371
Dimensiuni: 140 x 215 x 18 mm
Greutate: 0.39 kg
Editura: Sterling Publishing