Resilient European Food Industry in a Challenging World
Autor Gert van Dijken Limba Engleză Hardback – 27 oct 2011
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Specificații
ISBN-13: 9781611220322
ISBN-10: 1611220327
Pagini: 391
Ilustrații: Illustrations
Dimensiuni: 180 x 252 x 29 mm
Greutate: 0.9 kg
Ediția:New.
Editura: Nova Science Publishers Inc
ISBN-10: 1611220327
Pagini: 391
Ilustrații: Illustrations
Dimensiuni: 180 x 252 x 29 mm
Greutate: 0.9 kg
Ediția:New.
Editura: Nova Science Publishers Inc
Cuprins
Direct Selling: a Marketing Strategy to Shorten Distances between Production & Consumption; Consumer behaviour & attitudes towards healthy food products: organic & functional foods; The resilient character of PDO/PGI products in dynamic food markets: the Italian case; Fruit production forecasting by neuro-fuzzy techniques; Household Food Expenditure Behaviour & Socioeconomic Welfare In Italy: A Microeconometric Analysis; An investigation of current & upcoming developments affecting Spanish wine exportation; Credibility of Collective Brand as a Source of Equity: An Empirical Application for the Spanish Wine Market; Consumer Motivations & Cognitive Structures behind Quality Food Purchasing; Investigating consumer knowledge & Behaviour in the context of functional foods; Is retailing really unique? Insights into retail internationalization using business theories; Does infant industry argument justify diversification policy in Argentinean wine sector?; Assessing Competitiveness Relations for the Greek ?eat ?rocessing ?nterprises; Testing market efficiency of crude palm oil futures for European participants; Traceability & the new CAP; Hungarian consumer behavior analysis in terms of healthy nutrition; Speciality food segments in Great Britain; Supply chain of organic products in Bulgaria; Characteristics of loyal customers for food retail chains in Germany; Consumers' Perceptions of Novel Process Technologies: The Case of High Pressure Processed Chilled Ready Meals; Leading producer-owned marketing organisations in a transition country: Two case studies from Hungarian agribusines; Designing market-oriented beta-glucan enriched functional foods through conjoint analysis: evidence of differing consumer preferences; Index.