Ringtone: Exploring the Rise and Fall of Nokia in Mobile Phones
Autor Yves Doz, Keeley Wilsonen Limba Engleză Hardback – 2 noi 2017
Preț: 326.75 lei
Nou
Puncte Express: 490
Preț estimativ în valută:
62.53€ • 64.96$ • 51.94£
62.53€ • 64.96$ • 51.94£
Carte disponibilă
Livrare economică 31 decembrie 24 - 06 ianuarie 25
Preluare comenzi: 021 569.72.76
Specificații
ISBN-13: 9780198777199
ISBN-10: 0198777191
Pagini: 204
Dimensiuni: 162 x 238 x 17 mm
Greutate: 0.45 kg
Editura: OUP OXFORD
Colecția OUP Oxford
Locul publicării:Oxford, United Kingdom
ISBN-10: 0198777191
Pagini: 204
Dimensiuni: 162 x 238 x 17 mm
Greutate: 0.45 kg
Editura: OUP OXFORD
Colecția OUP Oxford
Locul publicării:Oxford, United Kingdom
Recenzii
An insightful analysis of a company I thought I knew well. If only Nokia's leadership had had this knowledge earlierbut as we know, this is never the case! Two key takeaways: there is always a human and human relationships in the center and secondly, navigating complexity is of paramount importance going forward. Today more than ever.
Doz and Wilson offer a sharp and insightful analysis of the rise and fall of Nokia. Doz's long-term involvement with Nokia is reflected in the key contribution of the book - a captivating account of the collapse of Nokia's mobile phone business that combines environmental explanations such as creative destruction with a reflection of strategic decisions made at key turning points. A must read for anyone interested in Nokia's recent history.
This carefully crafted account of the rise and fall of Nokia provides academics and practitioners alike a clear account of the antecedents of corporate success and also failure. By showcasing the enablers and disablers of this once powerful company readers can perhaps learn to achieve the elusive goal of building organizations that last!
The Authors dig beyond generally accepted wisdom to show that Nokia DID understand all the challenges ahead but crucially lacked the ability to implement the changes required to transition from an entrepreneurial hardware company to an internet platform provider. The rigorous analysis and explanation offer valuable lessons to everyone.
Ringtone is an eminently readable and incisive account of the dramatic rise and radical collapse of the Nokia mobile handset business. Its analytics provide valuable lessons well beyond both the case and the field of business strategy.
Doz and Wilson's cognition-organization-relationships-emotion (CORE) framework serves to construct a convincing explanation for Nokia's dramatic change of fortunes during the early 21st century. Their book will become an indispensable reference for the study of managerial responses to technological disruption.
The book's greatest achievement is a management theory. If you want to learn about the management and development organizations, the book thus offers a very interesting perspective as a case study.
Doz and Wilson offer a sharp and insightful analysis of the rise and fall of Nokia. Doz's long-term involvement with Nokia is reflected in the key contribution of the book - a captivating account of the collapse of Nokia's mobile phone business that combines environmental explanations such as creative destruction with a reflection of strategic decisions made at key turning points. A must read for anyone interested in Nokia's recent history.
This carefully crafted account of the rise and fall of Nokia provides academics and practitioners alike a clear account of the antecedents of corporate success and also failure. By showcasing the enablers and disablers of this once powerful company readers can perhaps learn to achieve the elusive goal of building organizations that last!
The Authors dig beyond generally accepted wisdom to show that Nokia DID understand all the challenges ahead but crucially lacked the ability to implement the changes required to transition from an entrepreneurial hardware company to an internet platform provider. The rigorous analysis and explanation offer valuable lessons to everyone.
Ringtone is an eminently readable and incisive account of the dramatic rise and radical collapse of the Nokia mobile handset business. Its analytics provide valuable lessons well beyond both the case and the field of business strategy.
Doz and Wilson's cognition-organization-relationships-emotion (CORE) framework serves to construct a convincing explanation for Nokia's dramatic change of fortunes during the early 21st century. Their book will become an indispensable reference for the study of managerial responses to technological disruption.
The book's greatest achievement is a management theory. If you want to learn about the management and development organizations, the book thus offers a very interesting perspective as a case study.
Notă biografică
Yves Doz is the Solvay Chaired Professor of Technological Innovation at INSEAD. He was Dean of Executive Education (1998-2002) and Associate Dean for Research and Development (1990-5) at INSEAD. His research on the strategy and organization of multinational companies led to numerous publications, including several books, in particular The Multinational Mission: Balancing Local Demands and Global Vision, co-authored with CK. Prahalad (1987) and From Global to Metanational: How Companies Win in the Knowledge Economy co-authored with José Santos and Peter Williamson (Harvard Business School Press, 2001). His research work won numerous awards, in particular a Distinguished Scholar Award from the Academy of Management (2003) and an election as "Inaugural Fellow of the Strategic Management Society" (2005). Prof. Doz was elected Fellow of the Academy of Management (2006), and was also nominated by The Economist as one of a handful of European 'Management Gurus'.Keeley Wilson is Senior Researcher at INSEAD. For almost twenty years Keeley's work in both research and consulting has focused on global innovation strategies, management and processes, strategic alliances, and leadership challenges in complex environments. She has undertaken projects throughout Europe, the USA, and Asia at a wide range of companies including HP, Novartis, Shell, Siemens, Reuters, Schneider, and Xerox.