RESPECTED LOCAL AUTHOR: This series is in part driven by the credibility and knowledge of the author who puts it all together. Julien Perry is a well-known food writer and is respected by the public and the chefs alike. She carefully curated the participants in the book, choosing them for quality, variety and diversity.

GOOD MARKETING BUDGET: As we did with Portland Cooks in the fall of 2017, we will be hiring a great local publicist with expertise with the food industry. Figure 1 will make sure that Seattle Cooks gets lots of attention in all the key publications and tv shows in the city.

TRACK RECORD: the series has sold between 8,000 and 12,000 in most of the cities we have done, and Seattle should be no different. The books have been successful in all channels.

GREAT PHOTOGRAPHY AND DESIGN: We were able to get fantastic photography for the book and the design team has a super track record. The City Cooks series was awarded the Top Series award from Applied Arts in 2017.