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Secrets Of Online Entrepreneurs: How Australia′s O Nline Mavericks, Innovators And Disruptors Built T Heir Businesses...and How You Can Too de SCHWERDT

Secrets Of Online Entrepreneurs: How Australia′s O Nline Mavericks, Innovators And Disruptors Built T Heir Businesses...and How You Can Too

Autor SCHWERDT
en Limba Engleză Paperback – 15 noi 2015

Secrets of Online Entrepreneurs is the ultimate how-to guide for creating, growing and selling an online business.

Through in-depth interviews with many of Australia's greatest online entrepreneurs, author Bernadette Schwerdt reveals the secrets behind their success-what they did right, what they did wrong, what they would do differently, the challenges they faced and how you can achieve their success.

You'll discover how to:

  • create an epic online business using a proven 7-step process
  • identify industries that are ready for disruption
  • turn your favourite hobby or great idea into a lucrative business
  • build your personal brand and gain media coverage
  • generate global attention without leaving home
  • monetise social media.

Packed with useful tips, tools and techniques for setting up and maintaining an online business, Secrets of Online Entrepreneurs is a must-read for both budding and experienced entrepreneurs.

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Specificații

ISBN-13: 9780730320340
ISBN-10: 0730320340
Pagini: 280
Dimensiuni: 148 x 236 x 16 mm
Greutate: 0.75 kg
Editura: Wiley
Locul publicării:Melbourne, Australia

Public țintă

Primary market:
  • Small business owners: all business owners – from home–based mumpreneurs to multi–million dollar operators – need to know how to amplify their online presence. For many, just getting a website up is a mammoth task. For others, creating sophisticated digital strategies is their challenge. Whatever the need, this book provides the tools and tips to help both the novice and the experienced maximize their online potential.
  • Corporate warriors: many senior managers in large corporates fear the disruption these online entrepreneurs represent. They are keenly aware of the need to innovate, iterate and invigorate existing systems to keep up with the lean, mean start–ups nipping at their heels. Their professional and personal survival depends on it. This book lets them in on the secrets they need to know to stay relevant.
  • Digital Natives Savvy, switched on and super smart, this generation were born with a phone in their hand. Unwilling to settle for a slow burn up the corporate ladder, they re hungry for success and want it now. They just need the inspiration, education and the confidence to make it happen. This book gives it to them.

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