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Semiotic Ideologies: Patterns of Meaning–Making in Language and Society de Massimo Leone

Semiotic Ideologies: Patterns of Meaning–Making in Language and Society: Semiotics, Signs of the Times, cartea 1

Autor Massimo Leone
en Limba Engleză Hardback – 4 oct 2024
This book offers a comprehensive exploration of language and semiotic ideologies, focusing on how societies construct meaning through verbal and non-verbal communication. It distinguishes itself by adopting a novel approach that bridges linguistics, semiotics, and anthropology. The research dives into uncharted territory, shedding light on the intricate connections between language, culture, and cognition, offering a perspective less common in traditional linguistics or semiotics. Throughout the book, the reader will encounter rare, illustrative examples showcasing the rich tapestry of human communication. Additionally, previously undisclosed historical data adds depth to the analysis, providing fresh insights. This work is designed for scholars seeking a deeper understanding of meaning-making processes and their cultural variations. It also serves as a resource for those interested in the complex interplay of language and semiotics in everyday life.
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Specificații

ISBN-13: 9789004533028
ISBN-10: 9004533028
Dimensiuni: 155 x 235 mm
Greutate: 0.81 kg
Editura: Brill
Colecția Brill
Seria Semiotics, Signs of the Times

Notă biografică

Massimo Leone is Professor of Philosophy of Communication, Cultural Semiotics, and Visual Semiotics at the Department of Philosophy and Educational Sciences, University of Turin, Italy, part-time Professor of Semiotics in the Department of Chinese Language and Literature, University of Shanghai, China, associate member of Cambridge Digital Humanities, University of Cambridge, Director of the Institute for Religious Studies at the “Bruno Kessler Foundation”, Trento, and Adjunct Professor at the University of Caracas, Venezuela. He has been visiting professor at several universities across five continents. He has authored fifteen books, edited more than sixty collective volumes, and published more than six hundred articles in semiotics, religious studies, and visual studies. He is the winner of a 2018 ERC Consolidator Grant and of a 2022 ERC Proof of Concept Grant. He is also editor-in-chief of Lexia, the Semiotic Journal of the Center for Interdisciplinary Research on Communication, University of Turin, Italy, co-editor-in-chief of Semiotica (De Gruyter), and co-editor of the book series “I Saggi di Lexia” (Aracne), “Semiotics of Religion” (De Gruyter), and “Advances in Face Studies” (Routledge).

Cuprins

Contents
Acknowledgments
List of Diagrams, Tables, and Figures

Part 1: From Language Ideologies to Semiotic Ideologies


1 Introduction and Synthesis
1 Introduction
2 A Theory of Modish Usages
3 The Origins of the Concept of “Semiotic Ideology”
4 Beliefs and Assumptions
5 The Semiotics of Language Ideologies
6 Meta-syntax
7 Meta-pragmatics
8 Meta-semantics
9 Conclusions
10 A Summary of the Ensuing Chapters

2 Research Methodology
1 Introduction
2 Cultures, Brains, and Maths
3 Fractals and Semiotic Resemblance
4 Semiospheric Symmetries
5 A Typology of Symmetries in the Semiosphere
6 Conclusions

Part 2: The Coordinates of Meaning-Making


3 Semiotic Ideologies of Agency
1 Introduction
2 The Energy of Motivation
3 Objective, Subjective, and Inter-subjective Motivation
4 Indexical Motivation
5 Iconic Motivation
6 Promoting Motivation
7 Demoting Motivation
8 Motivational Rhetorics
9 Conclusions

4 Semiotic Ideologies of Time
1 Introduction
2 Temporal and Aspectual Cultures
3 Non-verbal Aspectuality
4 Towards a Cultural Semiotics of Temporal and Aspectual Ideologies
5 Ideologies of the Past
6 Ideologies of the Future
7 Ideologies of the Present
8 Conclusions

5 Semiotic Ideologies of Space
1 Introduction
2 The Semiotics of Invisible Frontiers
3 Invisible Frontiers and the Task of Social Scientists
4 Ethno-semiotics as a Seismometer of Invisible Frontiers
5 Invisible Frontiers in an Italian Tramway
6 Invisible Frontiers in an Italian Post Office
7 Conclusions

Part 3: The Dynamics of Meaning-Making


6 Semiotic Ideologies of Perception
1 Introduction
2 The Cognitive Physiology of Déjà Vu
3 The Semiotics of Déjà Vu
4 The Recognition of the Unseen
5 The Signification of Singularity
6 The Necessity of Imperfect Memory
7 Hallucinating
8 Towards the pan-mnemonicon
9 Conclusions

7 Semiotic Ideologies of Relation
1 Introduction
2 Semiotic Ideologies of Connection and Mystical Stereotypes
3 The Meaning of Connectedness
4 Expansions and Contractions
5 Ontologies and Phenomenologies of Connectedness
6 Agencies of Connectedness
7 Grounds of Connectedness
8 Semiotic Ideologies of Connectedness
9 Conclusions
8.1Semiotic Ideologies of Generation: Causation
1 Introduction
2 Three Kinds of Randomness
3 Random Networks
4 Semiotic Randomness
5 Semiosis Unchained
6 Semiosis in Chains
7 Semiosis and Semiosphere
8 Interpretive Scales and Meta-habits
9 Inhabited and Uninhabited Semiosis
10 Over-complexification, Over-simplification, and Significance
11 Conclusions
8.2Semiotic Ideologies of Generation: Motivation
1 Introduction
2 Being, Mind, and Sign
3 Reflexes, Signs, and Symptoms
4 Interpreting Interpretants
5 Faking Indexicality
6 Indicality and Indexicality
7 Conclusions
8.3Semiotic Ideologies of Generation: Cognition
1 Introduction
2 The Ultimate Nature of Scripts
3 Scripting Rhetorics
4 Script Ideologies
5 The Populist Script in Education
6 The Contagion of Cognitive Populism
7 The Subversion of Scripts
8 The Infrastructure of Cognitive Populism
9 The Masochist Script of Irony
10 The Masochist Hero
11 The Quest for a New Script
12 Examples as Narrative Gradients
13 Kitsch Dandies and Kitsch Jihadis
14 Conclusions

Part 4: The Mechanisms of Meaning-Sharing


9 Semiotic Ideologies of Interpretation
1 Introduction
2 A View from Distance
3 Semiotics under Scrutiny
4 Moving Forward
5 The Purpose of Literature?
6 Conclusions

10 Semiotic Ideologies of Observation
1 Introduction
2 Modes of Existence of the Observer Actant
3 The Anorexic Observer Actant
4 The Deep Ideological Roots of a Semiotic Confrontation
5 An Oscillatory Model of Cultural Change
6 Transparency and Opacity in the Juridical Observer Actant
7 The Circuit of the Veil
8 Counterbalancing Trends
9 Conclusions: Fashion as a General Semiotic Framework

11 Semiotic Ideologies of Mediation
1 Introduction
2 The Gestural Common Sense
3 Gestural Normativity and Meta-normativity
4 Sprezzatura
5 The Cognitive Economy of Semiosis
6 Semiosis and Technology
7 Diagrams and Schemes
8 Loss of the Indexical Aura and Disintermediation
9 The Aura of the Face
10 Facial Stereotypes and Schemes
11 Reenchanting the Face
12 A Paradoxical Thirst for Uniqueness
13 The Market of Indexicality
14 Conclusions

Part 5: Making and Unmaking Sense


12 Semiotic Ideologies of Orientation
1 Introduction
2 Public Hermeneutics Endangered
3 Topological Relativism
4 Extreme Features
5 Deontic Meta-discourses
6 Extreme Rationales
7 The Semiotic Danger of Extremism
8 Extreme Agencies
9 The Conundrum of Cultural Change
10 Internal Dynamics of Semiospheric Changes
11 Reversing the Big Question
12 The Metaphysics of Fashion

13 Semiotic Ideologies of Memory
1 Introduction
2 Nostalgia at Home
3 The Invention of Nostalgia
4 Types of Urban Nostalgia
5 The Dialectics of Ersatz and Phantom
6 Conclusions
14.1Semiotic Ideologies of Identity: Sameness
1 Introduction
2 Reproduction as Triadic Relation
3 Nature and Culture in the Semiotic Ideologies of Reproduction
4 A Different Sense of Reproduction
5 Paradoxes of the Copy
14.2Semiotic Ideologies of Identity: Selfness
1 Introduction
2 In Praise of Ignorance
3 A Blind Literary Date
4 Digital Literary Dating
5 Conclusions
14.3Semiotic Ideologies of Identity: Otherness
1 Introduction
2 Encountering the Other
3 A Typology of Unfamiliarity: Otherness, Extraneousness, Unawareness
4 From Otherness through Extraneousness to Unawareness: Chinese Examples
5 Conclusions

15 Conclusion
Bibliography 363
Index 387