Dating has changed dramatically over the last 10 years with the advent of Instagram and Tinder. Today's dating apps only require that users take ten seconds to look at a handful of your photos before making a decision to swipe right (hot) or left (not hot) on you. Also, the selfie-focused social media platforms of today have made what you look like more important than what you have to say. Social media has had a direct impact on the way people meet in traditional settings such as a bars or clubs where it's more common for a girl to share her Instagram handle with you than her phone number. This book will teach you how to shoot your shot and find success in meeting girls both online and in-person in this current dating climate. You will also come to understand how sales and marketing practices in the business world correlate to the principles of online dating. Whether you're newly single or have been shooting your shot for a while, you will definitely learn something new from this book. About Author: Eric Santos is a technology entrepreneur and writer. He is the CEO of customer feedback software startup Benchmark Intelligence as well as the co-founder of smelldope.com. Eric's work has been featured on AskMen.com, Yahoo Finance, Elite Daily, Business Insider and more. When Eric's not growing his business or writing books on shooting your shot, he trains as an amateur boxer.