Slim by Design: Mindless Eating Solutions for Everyday Life
Autor Brian Wansinken Limba Engleză Hardback – 22 sep 2014
Anyone familiar with Wansink’s Mindless Eating knows this is not a typical diet book. Wansink shares his scientific approach to eating, providing insight and information, so we can all make better choices when it comes to food.
The pioneer of the Small Plate Movement, Brian Wansink presents compelling research conducted at the Food and Brand Lab at Cornell University by way of cartoons, drawings, charts, graphs, floor plans, and more. Slim by Design offers innovative ways to make healthy eating mindlessly easy.
Preț: 159.92 lei
Preț vechi: 197.37 lei
-19% Nou
Puncte Express: 240
Preț estimativ în valută:
30.60€ • 32.27$ • 25.48£
30.60€ • 32.27$ • 25.48£
Carte indisponibilă temporar
Doresc să fiu notificat când acest titlu va fi disponibil:
Se trimite...
Preluare comenzi: 021 569.72.76
Specificații
ISBN-13: 9780062136527
ISBN-10: 0062136526
Pagini: 320
Dimensiuni: 178 x 229 x 29 mm
Greutate: 0.7 kg
Editura: HarperCollins Publishers
Colecția William Morrow
ISBN-10: 0062136526
Pagini: 320
Dimensiuni: 178 x 229 x 29 mm
Greutate: 0.7 kg
Editura: HarperCollins Publishers
Colecția William Morrow
Textul de pe ultima copertă
The Future Is Slim by Design!
In this paradigm-shattering book, leading behavioral economist and food psychologist Brian Wansink—dubbed the "Sherlock Holmes of food" and the "wizard of why"—offers a radical new philosophy for weight loss. The answer isn't to tell people what to do; it's to set up their living environments so that they will naturally lose weight. Using cutting-edge, never-before-seen research from his acclaimed Food and Brand Lab at Cornell University, Wansink reveals how innovative and inexpensive design changes—from home kitchens to restaurants, from grocery stores to schools and workplaces—can make it mindlessly easy for people to eat healthier and make it more profitable for the companies who sell the food).
In Slim by Design, Wansink argues that the easiest, quickest, and most natural way to reverse weight gain is to work with human nature, not against it. He demonstrates how schools can nudge kids to take an apple instead of a cookie, how restaurants can increase profits by selling half-size portions, how supermarkets can double the amount of fruits and vegetables they sell, and how anyone can cut plate refills at home by more than a third. Interweaving drawings, charts, floor plans, and scorecards with new scientific studies and compelling insights that will make you view your surroundings in an entirely fresh way, this entertaining, eye-opening book offers practical solutions for changing your everyday environment to make you, your family, and even your community slim by design.
In this paradigm-shattering book, leading behavioral economist and food psychologist Brian Wansink—dubbed the "Sherlock Holmes of food" and the "wizard of why"—offers a radical new philosophy for weight loss. The answer isn't to tell people what to do; it's to set up their living environments so that they will naturally lose weight. Using cutting-edge, never-before-seen research from his acclaimed Food and Brand Lab at Cornell University, Wansink reveals how innovative and inexpensive design changes—from home kitchens to restaurants, from grocery stores to schools and workplaces—can make it mindlessly easy for people to eat healthier and make it more profitable for the companies who sell the food).
In Slim by Design, Wansink argues that the easiest, quickest, and most natural way to reverse weight gain is to work with human nature, not against it. He demonstrates how schools can nudge kids to take an apple instead of a cookie, how restaurants can increase profits by selling half-size portions, how supermarkets can double the amount of fruits and vegetables they sell, and how anyone can cut plate refills at home by more than a third. Interweaving drawings, charts, floor plans, and scorecards with new scientific studies and compelling insights that will make you view your surroundings in an entirely fresh way, this entertaining, eye-opening book offers practical solutions for changing your everyday environment to make you, your family, and even your community slim by design.
Recenzii
“Backed by 25 years of research and buoyed by its simplicity and no-cost implementation, Wansink’s book may well be the healthy lifestyle Holy Grail for which many are searching.” — Publishers Weekly
“This book is a revelation! Based on proven psychology, it outlines the simple, easy, low-cost things that can be done to fat-proof your home, company break room, grocery store, favorite restaurants, and school cafeteria…Every plant or office manager, school lunch supervisor, restaurateur, and parent should have this book.” — Library Journal (starred review) on Slim by Design
“[Slim by Design] is crammed with ideas to make it easy to eat healthier-without even noticing that you’re making changes. The book is fascinating, and surprisingly lively and funny-this isn’t a dry review of the literature. It’s a fun read.” — Gretchen Rubin, author of The Happiness Project
“Wansink’s hotly anticipated new book, Slim By Design, is packed with research that shows how we can change the way we interact with our environments to make eating healthy a no-brainer.” — Oprah.com
“Slim By Design provides tons of practical and useful tips to help you and your family seamlessly improve your eating habits and make better food choices.” — Parents.com
“[Slim by Design] outlines concrete strategies for designing homes, restaurants, grocery stores, workplaces, and schools in ways that surreptitiously encourage healthy eating habits.” — Slate
“In his new book, Slim by Design, eating-behavior expert Brian Wansink shows us how to get our kitchens working better.” — Houzz.com
“Professor Wansink’s Slim By Design theory is about changing your eating environment to lose weight.” — dailymail.co.uk
“This book is a revelation! Based on proven psychology, it outlines the simple, easy, low-cost things that can be done to fat-proof your home, company break room, grocery store, favorite restaurants, and school cafeteria…Every plant or office manager, school lunch supervisor, restaurateur, and parent should have this book.” — Library Journal (starred review) on Slim by Design
“[Slim by Design] is crammed with ideas to make it easy to eat healthier-without even noticing that you’re making changes. The book is fascinating, and surprisingly lively and funny-this isn’t a dry review of the literature. It’s a fun read.” — Gretchen Rubin, author of The Happiness Project
“Wansink’s hotly anticipated new book, Slim By Design, is packed with research that shows how we can change the way we interact with our environments to make eating healthy a no-brainer.” — Oprah.com
“Slim By Design provides tons of practical and useful tips to help you and your family seamlessly improve your eating habits and make better food choices.” — Parents.com
“[Slim by Design] outlines concrete strategies for designing homes, restaurants, grocery stores, workplaces, and schools in ways that surreptitiously encourage healthy eating habits.” — Slate
“In his new book, Slim by Design, eating-behavior expert Brian Wansink shows us how to get our kitchens working better.” — Houzz.com
“Professor Wansink’s Slim By Design theory is about changing your eating environment to lose weight.” — dailymail.co.uk