Internet marketing is full of holes... those that you can fall into and those that are open with opportunities. Navigating this brave new marketing landscape can be a huge task for small business owners who have more on their minds than their next tweet, email blast or blog post. Inside you'll find tips to follow and traps to avoid including: * Transitioning Offline Sales to Online * 5 Cs of Selling on Social Media * Why "Know, Like and Trust" is Not Enough * Choosing Relevant SEO Keywords * 10 Content Ideas for Email Marketing * Why You Don't Need to Be on Every Social Media Channel