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Small-Scale Social Survey Methods: Real World Research

Autor Dr Bill Gillham
en Limba Engleză Paperback – 9 ian 2008
Small-Scale Social Survey Methods is a comprehensive guide to the successful design and implementation of surveys as a research method. It covers:
* finding the right group to respond to the survey
* developing the right questions to ask
* understanding the different types of sampling
* analysing the data produced by the survey.
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Specificații

ISBN-13: 9780826496300
ISBN-10: 082649630X
Pagini: 128
Dimensiuni: 138 x 216 x 10 mm
Greutate: 0.16 kg
Editura: Bloomsbury Publishing
Colecția Continuum
Seria Real World Research

Locul publicării:London, United Kingdom

Caracteristici

Conducting a social survey is one of the most common research methods. It involves surveying a sample of the population regarding a certain topic. It is a method used by a wide range of people from the government to research students.

Cuprins

1. Social Survey: Basic Issues
2. Sampling: Probability or Random Methods
3. Non-probability Sampling Methods
4. Gaining Access to the Relevant Group
5. Focusing Survey Topics and Questions
6. The Relationship between Questions and Answers
7. Refining the Question
8. The Trialling Stage
9. Designing Questionnaires and Interview Schedules
10. The Piloting Stage
11. Running the Main Study
12. Descriptive Data Analysis
13. Statistical Analysis
14. Content Analysis
15. Interpretation and Writing up

Recenzii

"It's amazing how much sensible advice and clear description Bill Gillham has managed to squeeze into a mere hundred pages" Pam Woolner, Learning and Teaching Update