"I want you to be successful as a writer. I remember the feeling of putting out my first book, the excitement it brought, the happiness of seeing it in my own hands and looking it over. But then the fear kicked in. How do I sell this ton of books, this four foot square ton of paper and ink?" These and other aspects of being a writer are covered in this book. The author explains his thoughts on being a writer, both the good and bad aspects in a raw and honest manner. techniques for publicity, how to market yourself, tips on promotion, the proper use of social media, tips for networking, public speaking, traditional publishing versus self publishing, formatting and cover design, if you need a literary agent or not and lists of conventions to help you get exposure. Other topics are how to handle rejection, self motivation, and improving your personal branding and outer appearance.