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Sony

Autor John Nathan
en Limba Engleză Paperback – 4 apr 2001
Named one of the best business books of the year (by Fortune and Newsweek), SONY is the "intimate biography of one of the world's leading electronics giants" (San Francisco Chronicle) as well as one of the most fascinating and complex of all corporate stories. Drawing on his unmatched expertise in Japanese culture and on unique, unlimited access to Sony's inner sanctum, John Nathan traces Sony's evolution from its inauspicious beginnings amid Tokyo's bomb-scarred ruins to its current worldwide success. "Richly detailed and revealing" (Wall Street Journal), the book examines both the outward successes and, as never before, the mysterious inner workings that have always characterized this company's top ranks. The result is "a different kind of business book, showing how personal relationships shaped one of the century's great global corporations" (Fortune).
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Specificații

ISBN-13: 9780618126941
ISBN-10: 0618126945
Pagini: 348
Dimensiuni: 145 x 220 x 25 mm
Greutate: 0.48 kg
Editura: HarperCollins Publishers
Colecția Mariner Books
Locul publicării:United States

Recenzii

"A masterful portrait of individuals working together--and occasionally at odds--to generate new products and businesses, including a few clunkers....Readers will find here a sensitive exploration of what lies underneath the Sony corporate surface, particularly the force of loyalty and personal bonds....Insightful, probing, and extremely well-written; in the genre of business and company profiles, this is as good as it gets." Kirkus Reviews

"Readers should be thankful that the most thorough history of Sony yet written comes from a writer steeped in Japanese culture rather than in business. Nathan provides readers with a thorough and entertaining history of the company that rose out of the ashes of WWII to embody Japan's postwar resurrection." Publishers Weekly

"A vivid and fascinating glimpse into the Japanese soul of this most un-Japanese company....Nathan's talents as interviewer and synthesizer are formidable." -- Ronald Dore, Senior Research Fellow, London School of Economics

"`Sony' provides an unusually readable and accessible depiction of how this lattice of winks and nods succeeds in accomplishing its goals." The San Francisco Chronicle

"...filled with...insiders' tales, making it the most vivid and detailed account in English of the personalities who built the $50 billion-plus consumer-electronics giant. Nathan...got access to dozens of executives who had contributed to or witnessed Sony's development since its 1946 founding in war-devastated Tokyo." Business Week —

Notă biografică

John Nathan, the Takashima Professor of Japanese Cultural Studies at the University of California, Santa Barbara, is the author of a definitive biography of the novelist Yukio Mishima and has translated the novels of both Mishima and the Nobel laureate Kenzaburo Oe into English. He is alsoan Emmy Award-winning filmmaker. John Nathanlives in Santa Barbara, California.