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Sports Broadcasting

Autor Kevin Hull
en Limba Engleză Paperback – 23 ian 2022

Sports Broadcasting provides a comprehensive look at the field, with coverage of all aspects of the job that an entry-level sports broadcaster will need to know about. Develop practical skills involved in preparing for a live sports production for television or radio, streaming, and podcasting.

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Specificații

ISBN-13: 9781492598572
ISBN-10: 1492598577
Pagini: 256
Dimensiuni: 216 x 284 x 19 mm
Greutate: 0.74 kg
Editura: Wiley

Notă biografică

Kevin Hull, PhD, is an associate professor of journalism and the lead instructor of the sports media initiative at the University of South Carolina. Before entering academia, Hull was a television sports broadcaster for an NBC affiliate in North Carolina for about seven years. In this role, he anchored and reported on local sports while also serving as photographer, editor, and producer for his own stories. His work has sent him to the Super Bowl, NCAA Tournaments, and many additional amateur and professional sporting events. Hull won several statewide awards for Best Sports Feature from the Radio and Television News Directors Association of the Carolinas, and his department’s sportscasts were the most watched in the market.

As a researcher, Hull focuses primarily on local sports broadcasters throughout the United States. He has studied the challenges new sports broadcasters face, the issues surrounding race and gender in the profession, and how universities are preparing students to enter the field of sportscasting. His published studies have discussed sports media education, how sportscasters are using social media, and sports media internships.

Cuprins

Chapter 1. History of Sports Broadcasting
The Beginnings of Sports Broadcasting on Radio
Early Days of Sports Broadcasting on Television
Impact of Cable Television
The Internet
Summary

Chapter 2. Business of Sports Broadcasting
Ratings
Why Live Sports?
Rights Deals
The Olympics
Cable Fees
Cord Cutting
Summary

Chapter 3. Types of Sports Broadcasting
National Television
Local Television
Sports Talk Radio
Podcasting
Internet Streaming
Team Media
Live Sports Production
Summary

Chapter 4. Interviewing
Types of Interviews
Conducting the Interview
Shooting the Interview for Television
Interview Access
Summary

Chapter 5. Writing for Broadcast
Types of Stories
Broadcast Writing Style
Using Sound Bites
Writing Different Types of Scripts
Script Formatting
Example of Scripts
Summary

Chapter 6. Writing for the Web and Mobile Devices
Increased Importance of the Web
Writing the Story
Writing for Online
Writing Style for the Web and Mobile Devices
Associated Press Style
Rewriting a Story from Broadcast to Print
Summary

Chapter 7. Shooting Games and Events
Types of Shooting
Shooting Highlights
Shooting Events
Shooting Strategies
Types of Shots
It’s Time to Shoot!
Broadcasting Full Games
Summary

Chapter 8. Television Broadcasting
Local or National?
Producing a Sportscast
Editing Video
Anchoring the Sportscast
A Day in the Life of a Local Sportscaster
Summary

Chapter 9. Radio Broadcasting and Podcasting
Radio Stories
Sports Talk Radio
Podcasting
Summary

Chapter 10. Live Sports Production
Play-by-Play
Before the Game Starts
During the Game
Radio Versus Television Play-by-Play
Role of the Color Commentator
Role of the Sideline Reporter
Homer or Impartial?
Behind-the-Scenes Jobs of Live Sports Production
Summary

Chapter 11. Social Media
Blogs (The Old Social Media)
Types of Social Media
Social Media Lingo
Impact of Social Media on Sports Broadcasting
Setting Up a Social Media Account
Proper Use of Social Media
Social Media Policies
Social Media in Action
A Week of @CollegeGameDay
Athletes and Social Media
Summary

Chapter 12. Careers in Sports Broadcasting
Be Realistic
Getting Relevant Experience
Networking
The Written Resume
The Resume Reel
The Online Portfolio
Social Media
The Job Search
Summary

Chapter 13. Issues and Ethics in Sports Broadcasting
Coverage of Race, Gender, and Sexuality
Women in Sports Broadcasting
Racial Minorities in Sports Broadcasting
Stick to Sports
Ethics in Sports Broadcasting
Summary