PHILLIP KHAN-PANNI is a leading authority on effective verbal communication. An acclaimed professional speaker, he has been UK Champion a record seven times and is the UK's only World No.2 in Public Speaking.Through his consultancy, PKP Communicators, he coaches business leaders in persuasive communication, cross culture and leadership, and is available to speak at conferences and business meetings.You don't have to be a born speaker to be a good one. You can learn how toget your point across effectively. Hence this book. It will guide your thinking,give you some of the essential skills, help take away the fear of standing upbefore an audience and telling them what you know.This book is aimed at anyone who has to make a speech or presentation,and who wants to do it well. It will help you with:. Focusing on the right message. Structuring your speech or presentation. Sounding better. Connecting with your audience.. Improving your confi denceAnd more. It even includes commentaries on some famous speeches.The central message is: "Have something to say and really want to say it, notjust for your own sake, but for the benefit of your listeners."