Standard of Living – The Measure of the Middle Class in Modern America
Autor Marina Moskowitzen Limba Engleză Paperback – 22 mai 2008
In Standard of Living, Marina Moskowitz explores these questions, focusing on the relationship between middle-class identity and material culture through four case studies. In one, she examines the incorporation of silverplate flatware into the daily rituals of American life. Mass production made this former luxury item affordable, while advertising, etiquette books, and home advice columns stressed its value as a family heirloom and confirmed its place in the middle-class dining room. Moskowitz then turns her attention to the bathroom and the proliferation of indoor sanitation, bathroom fixtures, and a hygiene industry equally interested in profits and public health. Home ownership contributed an essential element of this standard, and Moskowitz next charts the mail-order home industry, which sold not just kit houses but also the very idea of owning a home. Concluding with a look at zoning and urban planning as a means of fostering and protecting the standard of living for whole communities, this book offers important evidence of and fresh insights into the history of the American middle class.
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Specificații
ISBN-13: 9780801889738
ISBN-10: 0801889731
Pagini: 320
Ilustrații: 33 halftones, 8 line drawings
Dimensiuni: 155 x 229 x 20 mm
Greutate: 0.47 kg
Editura: Johns Hopkins University Press
Locul publicării:Baltimore, United States
ISBN-10: 0801889731
Pagini: 320
Ilustrații: 33 halftones, 8 line drawings
Dimensiuni: 155 x 229 x 20 mm
Greutate: 0.47 kg
Editura: Johns Hopkins University Press
Locul publicării:Baltimore, United States
Notă biografică
Marina Moskowitz is a reader in history and American Studies at the University of Glasgow.