"Start Your Own Business" is the complete guide to starting and running a business. It shows why starting a business is cheaper and safer than buying one, how to raise the cash without borrowing, why the right name saves you heaps and about everything else too. It is written by a United Nations business development expert who is also the retired CEO of a household-name company and founder of several successful small businesses. It is easily understood with get-you-going instructions to set-up and run your soon-to-be business. If you want to start, or buy, a business buy "Start Your Own Business" right now.