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Starting an iPhone Application Business For Dummies

Autor J Elad
en Limba Engleză Paperback – 26 oct 2009
How to create a profitable, sustainable business developing and marketing iPhone apps iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reliable business information to help developers and entrepreneurs create a profitable, sustainable business in this new and exciting market. * Identifies what goes into a successful iPhone application business * Helps you find the market niche your applications can fill, market and promote your business, and build your brand * Explains how to develop a pricing strategy, build your applications efficiently, and get them into the App Store * Explores finding a sustainable revenue model, including free trials, social media models, ad-based revenue models, and subscription models * Demonstrates effective ways to provide service and support to customers * Written by a team that combines knowledge of iPhone app development with sound business experience Starting an iPhone Application Business For Dummies can help you turn your ideas into income.
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Specificații

ISBN-13: 9780470524527
ISBN-10: 0470524529
Pagini: 432
Dimensiuni: 190 x 233 x 25 mm
Greutate: 0.63 kg
Editura: Wiley
Locul publicării:Hoboken, United States

Public țintă

Primary audience: iPhone application developers who need clear, reliable business information to thrive in the increasingly competitive iPhone application market.  Secondary audience: Entrepreneurs who want to start an iPhone application business and investors who want to gauge the viability and revenue potential of apps on the market. 

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How to create a profitable, sustainable business developing and marketing iPhone apps iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively.