Strategic Management: Concepts and Cases: International Version
Autor Mason Carpenter, Gerry Sandersen Limba Engleză Paperback – 30 noi 2007
This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives.
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Specificații
ISBN-13: 9780135009345
ISBN-10: 0135009340
Pagini: 888
Dimensiuni: 203 x 254 x 32 mm
Greutate: 1.57 kg
Ediția:2Nouă
Editura: Pearson Education
Colecția Pearson Education
Locul publicării:Upper Saddle River, United States
ISBN-10: 0135009340
Pagini: 888
Dimensiuni: 203 x 254 x 32 mm
Greutate: 1.57 kg
Ediția:2Nouă
Editura: Pearson Education
Colecția Pearson Education
Locul publicării:Upper Saddle River, United States
Cuprins
Brief Contents
PART ONE STRATEGY AND STRATEGIC LEADERSHIP IN DYNAMIC TIMES
1 Introducing Strategic Management 2
2 Leading Strategically Through Effective Vision and Mission 26
PART TWO THE INTERNAL AND EXTERNAL ENVIRONMENT OF STRATEGY
3 Examining the Internal Environment: Resources, Capabilities,
and Activities 60
4 Exploring the External Environment: Macro and
Industry Dynamics 86
PART THREE BUSINESS, CORPORATE, AND GLOBAL STRATEGIES
5 Creating Business Strategies 122
6 Crafting Business Strategy for Dynamic Contexts 150
7 Developing Corporate Strategy 184
8 Looking at International Strategies 212
PART FOUR STRATEGY VEHICLES FOR NEW DIRECTIONS
9 Understanding Alliances and Cooperative Strategies 246
10 Studying Mergers and Acquisitions 274
PART FIVE IMPLEMENTATION, NEW VENTURES, AND GOVERNANCE
IN DYNAMIC CONTEXTS
11 Employing Strategy Implementation Levers 302
12 Considering New Ventures and Corporate Renewal 336
13 Corporate Governance in the Twenty-First Century 366
PART SIX CASE STUDIES: PULLING IT ALL TOGETHER
1 Kmart—Fall of a Retailing Giant 402
2 Charlotte Beers at Ogilvy & Mather Worldwide (A) 412
3 Trilogy Farm (A) 426
4 The Formula One Constructors 433
5 Prince Edward Island Preserve Co. 443
6 Carrefour vs.Wal-Mart: The Battle for Global Retail Dominance 454
7 The Chinese Fireworks Industry 476
PART ONE STRATEGY AND STRATEGIC LEADERSHIP IN DYNAMIC TIMES
1 Introducing Strategic Management 2
2 Leading Strategically Through Effective Vision and Mission 26
PART TWO THE INTERNAL AND EXTERNAL ENVIRONMENT OF STRATEGY
3 Examining the Internal Environment: Resources, Capabilities,
and Activities 60
4 Exploring the External Environment: Macro and
Industry Dynamics 86
PART THREE BUSINESS, CORPORATE, AND GLOBAL STRATEGIES
5 Creating Business Strategies 122
6 Crafting Business Strategy for Dynamic Contexts 150
7 Developing Corporate Strategy 184
8 Looking at International Strategies 212
PART FOUR STRATEGY VEHICLES FOR NEW DIRECTIONS
9 Understanding Alliances and Cooperative Strategies 246
10 Studying Mergers and Acquisitions 274
PART FIVE IMPLEMENTATION, NEW VENTURES, AND GOVERNANCE
IN DYNAMIC CONTEXTS
11 Employing Strategy Implementation Levers 302
12 Considering New Ventures and Corporate Renewal 336
13 Corporate Governance in the Twenty-First Century 366
PART SIX CASE STUDIES: PULLING IT ALL TOGETHER
1 Kmart—Fall of a Retailing Giant 402
2 Charlotte Beers at Ogilvy & Mather Worldwide (A) 412
3 Trilogy Farm (A) 426
4 The Formula One Constructors 433
5 Prince Edward Island Preserve Co. 443
6 Carrefour vs.Wal-Mart: The Battle for Global Retail Dominance 454
7 The Chinese Fireworks Industry 476
Caracteristici
For undergraduate and MBA strategic management or business policy courses.
This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives.
NEW! www.MyStratLab.com
Your Strategic Management course is personalized by you and NOT the same as the course taught down the hall. So, shouldn’t your online resources be personalized as well?
MyStratLab organizes course resources so students can do strategy, no matter what your approach.. It provides robust case teaching, case learning and case analysis tools PLUS chapter specific study plans for students.MyStratLab is the ONLY Strategic Management tool that includes:
NEW! Interactive “How Would You Do That’s”
With this interactive feature, students have a chance to place themselves into role of a strategic decision maker at a well-known (and interesting) company. Using Excel or Interactive media, HWYDT’s clearly show students the interdependence of formulation and implementation and lets them practice their decision-making skills. Examples include:
· Mapping Your Social Network; Chapter 2
· Creating a Value Curve; Chapters 3 and 6.
NEW! Emphasis on Financial Implications and Decision-Making
Key Economic Indicator Ratios are included at the front of the book with accompanying Excel based financial templates and selected case financials can be found at www.mystratlab.com.
NEW! Chapter Opening Vignettes
All chapter openers highlight dynamic companies and their leaders who make the strategic decisions. Some updated examples include:
NEW! Ethical Questions in Every Chapter
New questions have been added that require students to think about the ethical implications of decision-making.
OTHER TOPICS OF DISTINCTION
* A continued emphasis is placed on the interdependence between formulation and implementation of strategy.
This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives.
NEW! www.MyStratLab.com
Your Strategic Management course is personalized by you and NOT the same as the course taught down the hall. So, shouldn’t your online resources be personalized as well?
MyStratLab organizes course resources so students can do strategy, no matter what your approach.. It provides robust case teaching, case learning and case analysis tools PLUS chapter specific study plans for students.MyStratLab is the ONLY Strategic Management tool that includes:
- Chapter based Readiness Quizzes
- Cases (almost every single case from the book is posted online)
- Case Teaching Notes
- Case Analysis Tools
- Financial Templates
- Team Evaluation Tools
- Interactive “How Would You Do That’s”
NEW! Interactive “How Would You Do That’s”
With this interactive feature, students have a chance to place themselves into role of a strategic decision maker at a well-known (and interesting) company. Using Excel or Interactive media, HWYDT’s clearly show students the interdependence of formulation and implementation and lets them practice their decision-making skills. Examples include:
· Mapping Your Social Network; Chapter 2
· Creating a Value Curve; Chapters 3 and 6.
NEW! Emphasis on Financial Implications and Decision-Making
Key Economic Indicator Ratios are included at the front of the book with accompanying Excel based financial templates and selected case financials can be found at www.mystratlab.com.
NEW! Chapter Opening Vignettes
All chapter openers highlight dynamic companies and their leaders who make the strategic decisions. Some updated examples include:
- Chapter 1 highlights UnderArmour and the decisions its founder Kevin Plank needed to make; Pg. 3
- Chapter 2 highlights Anne Mulcahy, the 1st female CEO in Xerox history; Pg. 31
NEW! Ethical Questions in Every Chapter
New questions have been added that require students to think about the ethical implications of decision-making.
OTHER TOPICS OF DISTINCTION
* A continued emphasis is placed on the interdependence between formulation and implementation of strategy.
Caracteristici noi
For undergraduate and MBA strategic management or business policy courses.
This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives.
NEW! www.MyStratLab.com
Your Strategic Management course is personalized by you and NOT the same as the course taught down the hall. So, shouldn’t your online resources be personalized as well?
MyStratLab organizes course resources so students can do strategy, no matter what your approach.. It provides robust case teaching, case learning and case analysis tools PLUS chapter specific study plans for students. MyStratLab is the ONLY Strategic Management tool that includes:
NEW! Interactive “How Would You Do That’s”
With this interactive feature, students have a chance to place themselves into role of a strategic decision maker at a well-known (and interesting) company. Using Excel, HWYDT’s clearly show students the interdependence of formulation and implementation and lets them practice their decision making skills. Examples include:
· Mapping Your Social Network; Chapter 2
· Creating a Value Curve; Chapters 3 and 6.
NEW! Emphasis on Financial Implications and Decision-Making
Key Economic Indicator Ratios are included at the front of the book with accompanying Excel based financial templates and selected case financials can be found at www.mystratlab.com.
NEW! Chapter Opening Vignettes
All chapter openers highlight dynamic companies and their leaders who make the strategic decisions. Some updated examples include:
NEW! Ethical Questions in Every Chapter
New questions have been added that require students to think about the ethical implications of decision-making.
This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives.
NEW! www.MyStratLab.com
Your Strategic Management course is personalized by you and NOT the same as the course taught down the hall. So, shouldn’t your online resources be personalized as well?
MyStratLab organizes course resources so students can do strategy, no matter what your approach.. It provides robust case teaching, case learning and case analysis tools PLUS chapter specific study plans for students. MyStratLab is the ONLY Strategic Management tool that includes:
- Readiness Quizzes
- Cases
- Case Teaching Notes
- Case Analysis Tools
- Financial Templates
- Team Evaluation Tools
- Interactive “How Would You Do That’s”
NEW! Interactive “How Would You Do That’s”
With this interactive feature, students have a chance to place themselves into role of a strategic decision maker at a well-known (and interesting) company. Using Excel, HWYDT’s clearly show students the interdependence of formulation and implementation and lets them practice their decision making skills. Examples include:
· Mapping Your Social Network; Chapter 2
· Creating a Value Curve; Chapters 3 and 6.
NEW! Emphasis on Financial Implications and Decision-Making
Key Economic Indicator Ratios are included at the front of the book with accompanying Excel based financial templates and selected case financials can be found at www.mystratlab.com.
NEW! Chapter Opening Vignettes
All chapter openers highlight dynamic companies and their leaders who make the strategic decisions. Some updated examples include:
- Chapter 1 highlights UnderArmour and the decisions its founder Kevin Plank needed to make; Pg. XX
- Chapter 2 highlights Anne Mulcahy, the 1st female CEO in Xerox history; Pg. XX
NEW! Ethical Questions in Every Chapter
New questions have been added that require students to think about the ethical implications of decision-making.