Strategy-specific Decision Making: A Guide for Executing Competitive Strategy: A Guide for Executing Competitive Strategy
Autor William G. Forgangen Limba Engleză Hardback – 28 feb 2004
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Specificații
ISBN-13: 9780765612885
ISBN-10: 0765612887
Pagini: 200
Dimensiuni: 191 x 235 x 19 mm
Greutate: 0.54 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
ISBN-10: 0765612887
Pagini: 200
Dimensiuni: 191 x 235 x 19 mm
Greutate: 0.54 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
Cuprins
Chapter 1 Managing by Competitive Strategy; Chapter 2 Competitive Strategy; Chapter 3 Strategy-Specific Decision Making; Chapter 4 Performance-Based Measurement Systems; Chapter 5 Implementing the Strategy; Chapter 6 Strategy-Specific Decisions and Management Control Systems; Chapter 7 From Value Proposition to Outcomes; Chapter 8 Performance Measurements and the Multiple Products Firm; Chapter 9 Leadership and Strategy-Specific Decision Making;
Notă biografică
William G. Forgang is a professor of business and economics at Mount Saint Mary’s College in Emrnitsburg, Maryland. He teaches undergraduate- and MBA-level courses in managerial economics and business policy, and consults in the areas of strategic planning and staff development. The author lives with his wife, Nancy, in Gettysburg, Pennsylvania.
Descriere
Providing a novel approach to business policy and strategic management, this book focuses on the implementation of a firm's competitive strategy throughout all levels of the organization.