Some say, "It's not what you know but who you know." Some say, "It's not what you say but how you say it." A Sway Maker knows words are a waste of breath if you don't know who you're talking to. Learn to analyze the body language of the clients around you and to use body language to make any communications more profitable-critical techniques that create a connection with your client right from the beginning. The book explores: Dangerous facial body language that tells your clients you're untrustworthy Powerful signals from the feet that tell when you're in with another person Covert body language that works on a subconscious level How many sales have you lost because you were too aggressive and scared the person away? How frustrated have you become because you should have been more aggressive and lost the opportunity? Is it worth reading this book to become that much closer to being a Sway Maker? Stop killing your own opportunities and start producing more referrals "