Cantitate/Preț
Produs

TECHNOLOGICAL INNOVATION

Autor Juan Vicente Garcia Manjon
en Limba Engleză Hardback – 3 mar 2020
Technological Innovation: Strategy and Management offers a comprehensive analysis of technological innovation management from a strategic and integrated approach. The book covers the most relevant topics on the discipline of Innovation Management, such as the conceptual framework for innovation and technology, the study of innovation sources, the strategic management of innovation and technology, innovation enablers (organization, leadership, culture, human capital, creativity and learning), innovation outcomes (product and process innovation), and the evaluation and control of the innovation process. It particularly highlights the role of innovation and technology to build sustainable competitive advantages. The book references the most relevant and updated research work in this realm. This can be helpful for researchers, scholars and practitioners who want to have an updated guide on the state-of-the-art technological innovation management.
Citește tot Restrânge

Preț: 67264 lei

Preț vechi: 79134 lei
-15% Nou

Puncte Express: 1009

Preț estimativ în valută:
12872 13499$ 10734£

Carte tipărită la comandă

Livrare economică 07-21 ianuarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9789811211454
ISBN-10: 9811211450
Pagini: 330
Dimensiuni: 157 x 235 x 22 mm
Greutate: 0.61 kg
Editura: World Scientific