TED Talks (International Edition): The Official TED Guide to Public Speaking
Autor Chris Andersonen Limba Engleză Paperback – 2 mai 2016
ANew
York
TimesBestseller
For
anyone
who
has
ever
been
inspired
by
a
TED
talk…
...this
is
an
insider’s
guide
to
creating
talks
that
are
unforgettable.
Since
taking
over
TED
in
the
early
2000s,
Chris
Anderson
has
shown
how
carefully
crafted
short
talks
can
be
the
key
to
unlocking
empathy,
stirring
excitement,
spreading
knowledge,
and
promoting
a
shared
dream.
Done
right,
a
talk
can
electrify
a
room
and
transform
an
audience’s
worldview.
Done
right,
a
talk
is
more
powerful
than
anything
in
written
form.
This
book
explains
how
the
miracle
of
powerful
public
speaking
is
achieved,
and
equips
you
to
give
it
your
best
shot.
There
is
no
set
formula;
no
two
talks
should
be
the
same.
The
goal
is
for
you
to
give
the
talk
that
onlyyoucan
give.
But
don’t
be
intimidated.
You
may
find
it
more
natural
than
you
think.
Chris
Anderson
has
worked
behind
the
scenes
with
all
the
TED
speakers
who
have
inspired
us
the
most,
and
here
he
shares
insights
from
such
favorites
as
Sir
Ken
Robinson,
Amy
Cuddy,
Bill
Gates,
Elizabeth
Gilbert,
Salman
Khan,
Dan
Gilbert,
Mary
Roach,
Matt
Ridley,
and
dozens
more
—
everything
from
how
to
craft
your
talk’s
content
to
how
you
can
be
most
effective
on
stage.
This
is
the
21st-century’s
new
manual
for
truly
effective
communication
and
it
is
a
must-read
for
anyone
who
is
ready
to
create
impact
with
their
ideas.
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Specificații
ISBN-13: 9780544809710
ISBN-10: 0544809718
Pagini: 288
Dimensiuni: 140 x 20 x 210 mm
Greutate: 0.27 kg
Editura: Houghton Mifflin Harcourt
Colecția Mariner Books
ISBN-10: 0544809718
Pagini: 288
Dimensiuni: 140 x 20 x 210 mm
Greutate: 0.27 kg
Editura: Houghton Mifflin Harcourt
Colecția Mariner Books
Recenzii
“The
TED
Talk
has
reinvented
the
art
of
rhetoric
for
the
21st
century.
Goodbye
to
windy
academese,
scientific
gobbledygook,
pompous
moralizing,
powerpoint
chloroform
–
we
now
know
that
“ideas
worth
spreading”
can
indeed
be
spread
far
and
wide,
and
with
clarity
and
panache.
Behind
this
revolution
lies
Chris
Anderson,
who
had
a
vision
that
powerful
ideas
can
improve
the
world
and
has
developed
a
coherent
philosophy
and
a
set
of
guidelines
for
compelling
communication.
This
book
may
restore
rhetoric
to
its
time-honored
place
as
one
of
the
essential
skills
of
an
educated
citizen.”
—Steven
Pinker,
Johnstone
Professor
of
Psychology,
Harvard
University,
and
author
of
HOW
THE
MIND
WORKS
and
THE
SENSE
OF
STYLE
“Nobody
in
the
world
better
understands
the
art
and
science
of
public
speaking
than
Chris
Anderson.
He
has
nurtured,
coaxed,
and
encouraged
so
many
speakers
over
the
years
(myself
included)
—
helping
us
to
bring
forth
our
very
best
performances
onstage,
even
when
we
were
at
our
most
nervous
and
overwhelmed.
He
is
the
absolutely
perfect
person
to
have
written
this
book,
and
it
will
be
a
gift
to
many.”
—Elizabeth
Gilbert,
bestselling
author
of
BIG
MAGIC
and
THE
SIGNATURE
OF
ALL
THINGS
“This
is
not
just
the
most
insightful
book
ever
written
on
public
speaking—it’s
also
a
brilliant,
profound
look
at
how
to
communicate.
If
you
ever
plan
to
utter
a
sound,
this
is
a
must-read.
It
gives
me
hope
that
words
can
actually
change
the
world.”
—Adam
Grant,
Wharton
professor
and New
York
Times bestselling
author
of
GIVE
AND
TAKE
and
ORIGINALS
“Over
the
past
25
years,
TED
has
revitalized
the
whole
world
of
conferences
and
speaking
events.
Here
for
the
first
time,
Chris
Anderson
and
the
TED
leadership
team
set
out
all
they've
learnt
about
the
dos
and
don'ts
of
public
speaking.
An
essential read
for
all
event
organizers
and
speakers.
Is
there
a
single
recipe
for
a
great
speech?
Of
course
not.
But
there
are
some
essential
ingredients,
which
the
TED
team
sets
out
here
with
concision,
verve
and
wit
(which
are
also some
of
the
ingredients).
An
inspiring,
contemporary
guide
to
the
venerable
arts
of
oratory.”
—Sir
Ken
Robinson,
best-selling
author
of
THE
ELEMENT,
OUT
OF
OUR
MINDS,
and
CREATIVE
SCHOOLS.
“The
TED
Talk
may
well
be
the
defining
essay
genre
of
our
time:
what
the
pamphlet
was
to
the
18th-century,
and
the
newspaper
Op-Ed
was
to
the
twentieth.TED
Talksis
the
guidebook
to
this
new
language,
written
by
the
man
who
made
into
it
a
global
force.”
—Steven
Johnson,
bestselling
author
of
HOW
WE
GOT
TO
NOW
“Anderson
shares
the
secrets
behind
the
best
TED
presentations,
believing
that
anyone
can
be
taught
the
skills
to
deliver
a
compelling
speech—TED-style
or
otherwise.
It’s
all
presented
very
naturally
and
with
an
upbeat,
positive
tone
….
readers
will
be
able
to
use
the
techniques
for
any
manner
of
public
speaking.”
—Booklist
“[Anderson]
covers
important
topics
such
as
making
a
personal
connection
with
audiences,
explaining
complicated
subjects
to
laypeople,
priming
people
to
accept
counterintuitive
ideas,
and
cultivating
a
sense
of
showmanship.
He
also
addresses
aspects
of
preparation,
such
as
knowing
what
vocal
styles
to
avoid,
planning
attire,
and
managing
nervousness.This
is
an
invaluable
guide
to
effective
presentations,
and
catnip
for
all
the
TED
fans
out
there.”
—Publishers
Weekly