Test Your Business Vocabulary in Use
Autor George Bethell, Tricia Aspinallen Limba Engleză Paperback – 28 mai 2003
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Specificații
ISBN-13: 9780521532549
ISBN-10: 052153254X
Pagini: 102
Ilustrații: 15 line figures 25 halftones 10 exercises
Dimensiuni: 190 x 246 x 8 mm
Greutate: 0.21 kg
Editura: Cambridge University Press
Locul publicării:Cambridge, United Kingdom
ISBN-10: 052153254X
Pagini: 102
Ilustrații: 15 line figures 25 halftones 10 exercises
Dimensiuni: 190 x 246 x 8 mm
Greutate: 0.21 kg
Editura: Cambridge University Press
Locul publicării:Cambridge, United Kingdom
Cuprins
Part I. Jobs, People and Organisations: 1. Work and jobs; 2. Ways of working; 3. Recruitment and selection; 4. Skills and qualifications; 5. Pay and benefits; 6. People and workplaces; 7. The career ladder; 8. Problems at work; 9. Managers, executives and directors; 10. Businesspeople and business leaders; 11. Organisations 1; 12. Organisations 2; Part II. Production: 13. Manufacturing and services; 14. The development process; 15. Innovation and invention; 16. Making things; 17. Materials and suppliers; 18. Business philosophies; Part III. Marketing: 19. Buyers, sellers and the market; 20. Markets and competitors; 21. Marketing and the market orientation; 22. Products and brands; 23. Price; 24. Place; 25. Promotion and packaging; 26. The Internet and e-commerce; Part IV. Money: 27. Sales and costs; 28. Profitability and unprofitability; 29. getting paid; 30. Assets, liabilities and the balance sheet; 31. The bottom line; 32. Share capital and debt; 33. Success and failure; 34. Mergers, takeovers and sell-offs; Part V. Finance and the Economy: 35. Personal finance; 36. Financial centres; 37. Trading; 38. Indicators 1; 39. Indicators 2; Part VI. Doing the Right Thing: 40. Wrongdoing and corruption; 41. Ethics; Part VII. Personal Skills: 42. Time and time management; 44. Leadership and management styles; 44. Leadership and management styles; Part VIII. Culture: 45. Business across cultures 1; 46. Business across cultures 2; 47. Business across cultures 3; Part IX. Telephone, Fax and Email: 48. Telephoning 1: Phones and numbers; 49. Telephoning 2: Getting through; 50. Telephoning 3: Messages; 51. Telephoning 4: Arrangements; 52. Faxes; 53. Emails; Part X. Business Skills: 54. Meetings 1: Types of meeting; 55. Meetings 2: the Chair; 56. Meetings 4: Discussion and argument; 58. Meetings 5: Agreement and disagreement; 59. Presentations 1: preparation and introduction; 60. Presentations 2: the main part; 61. Presentations 3: closing and questions; 62. Negotiations 1: situations and negotiators; 63. Negotiations 2: preparing; 64. Negotiations 3: win-win; 65. Negotiations 4: difficulties; 66. Negotiations 5: reaching agreement.
Descriere
Test your Business Vocabulary in Use is suitable for intermediate to upper-intermediate level learners of Business English.