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The Agile Librarian's Guide to Thriving in Any Institution

Autor Michelynn McKnight
en Limba Engleză Paperback – 20 dec 2009 – vârsta până la 17 ani
Agile librarians love their work and are appreciated for it. They have expertise in the practice of their profession and in the business of gaining and maintaining influence, as well as in effective marketing and public relations. This useful handbook describes and illustrates proven methods to get your library and information services the attention and support they deserve. Discover what your parent organization needs and values most. Delight your clients, your boss and non-librarian decision makers. Build a credible image and strengthen positive communication. Gather, analyze, and use valid evidence to support decisions. Keep your career green, growing and agile!Agile librarians love their work and are appreciated for it. They have expertise in the practice of their profession and in the business of gaining and maintaining influence, as well as in effective marketing and public relations. This useful handbook describes and illustrates proven methods to get your library and information services the attention and support they deserve. Discover what your parent organization needs and values most. Delight your clients, your boss and non-librarian decision makers. Build a credible image and strengthen positive communication. Gather, analyze, and use valid evidence to support decisions. Keep your career green, growing and agile!
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Specificații

ISBN-13: 9781591586685
ISBN-10: 1591586682
Pagini: 220
Ilustrații: black & white tables
Dimensiuni: 216 x 279 x 15 mm
Greutate: 0.61 kg
Editura: Bloomsbury Publishing
Colecția Libraries Unlimited
Locul publicării:New York, United States

Notă biografică

Michelynn McKnight, PhD, AHIP is assistant professor at the Louisiana State University School of Library and Information Science in Baton Rouge, LA.

Cuprins

PrefaceAcknowledgments1 Knowing Your Value to the OrganizationLibrarians' Specialized ExpertiseDetermining Information Needs and DesiresKnowledge of Information SourcesConnecting Needs and SourcesLibrarianship as a ProfessionCommon TraitsActing the Role of Librarian in the InstitutionKnow How the Institution Needs This ProfessionShow How This Profession Supports the Business of the InstitutionTell the Decision Makers How This Profession Plays a Necessary RoleSummaryReferences2 Delighting Your ClientsClient-Centered ServiceProfessional Service: What's the Difference?Take Action: The Onus Is on UsWhat Do Clients Need and Want?Population Information NeedsEvidence of Population Information NeedsStudentsResearchersPublic Library ClientsIndividual Information Needs: Application of the Traditional Reference Principles to Delight TodayRemove Service Rules as Barriers to Client DelightLocation, Location, LocationSelf-Service, Assisted Service, or Professional Service?Traditions and Habits: Gateways or Barriers?When?Ambience and AttitudeSummaryReferences3 Expanding Your Political InfluenceEffective Organizational PoliticsUnderstand Your Corporate SystemKnow When to Hold and When to FoldBelieve in Win-Win SituationsPlay FairThink First, Act LaterLessons from the Pros in GovernmentUse Good Information SourcesShow Up, Speak UpCome PreparedEngage and Balance ResponsesConstantly Build Positive Alliances and RelationshipsBuilding Positive Political CapitalAdvocacy outside the InstitutionSummaryReferences4 Pleasing Your BossUnderstanding Roles and PerspectivesAllies, Mentors, and MenteesWhat Does the Boss Want? What Does the Boss Need?Leadership and Management StylesTraining, Educating, or "Sharing with" the BossInformation Services for the BossReference and Update ServicesInforming the Boss: The Good, the Bad, and the Inconvenient TruthWhen the Agile Librarian Is a Boss, TooSummaryReferences5 Impressing Decision MakersWho Are These Decision Makers?Why Are Their Understanding and Experiences of Library Services Important?What Are Stakeholder Concerns?Actions That ImpressActive and Personal Direct Information ServicesGeneral VisibilityStakeholders' ReportsYour ReportsSummaryReferences6 Choosing an Instantly Credible Professional ImageA Study of the Image of the Library and Information ProfessionalImproving Our Image to Increase Our CredibilityColor AttractsDress for Your ClientsNeatness Counts in the LibraryThat Sounds Good!That Tastes Good!You Don't Look Like a Librarian!SummaryReferences7 Ensuring Positive CommunicationWelcomePersonal WelcomeSave the Client's TimeWhere Is It?Negative ActionsVerbal Messages: From Negative to PositiveWhat to SayScripts and the Magic Eraser WordWhat to WriteTransforming Complaints or Confrontations into Opportunities for Positive InnovationComplaints as Reference Questions in DisguiseStages of the Complaint InterviewStage One-Opening a Communication ChannelStage Two-Gathering Information to Frame the Larger Context of the ProblemStage Three-Working Together to Define and Refine the Central ProblemStage Four-The Search for Information, Answers, or SolutionsStage Five-Communication, Evaluation, and an InvitationActing Professionally when Feelings Are IntenseCommon Ground and Innovative, Mutually Beneficial SolutionsResulting Promotions and InnovationsPrioritizing Your Own ComplaintsWhen You Should ComplainSummaryReferencesAdditional Suggested Reading8 Marketing, Advertising, and Public RelationsReal MarketingThe Right People: Who are the Clients and Potential Clients?Market SegmentationRelationship MarketingThe Right Product: What Services Should We Provide?Strategic MarketingThe Right Promotion: Advertising, Branding, andPublic RelationsAdvertisingBrandingPublic RelationsThe Right Point in Time and the Right Place: When andWhere to Advertise or Provide ServiceMarketing Research: Discovering the Right PWhat Evidence Would Answer the Question?Gathering and Analyzing DataDrawing Conclusions, Taking Action, and Asking Another QuestionSimilar ProcessesAn Example of a Marketing StudyThe Marketing Study-Ask (Define the Question)The Marketing Study-Study (Estimate Where the Answer May Be Found)The Marketing Study-Study (Choose a Method for Finding Out)The Marketing Study-Study (Gather the Data, Analyze the Data)The Marketing Study-Act and AskSummaryReferencesAdditional Suggested Reading9 Gathering and Using Evidence to Support DecisionsResearchLibrarians' Research EducationResearch and Professional AssociationsEvidence Based LibrarianshipAssessment and Measurement of Quality and ValueLibrarians' Standards and BenchmarkingStandardsBenchmarkingEvidence of Client SatisfactionValue Evidence for Top Administrative Decision MakersSummaryReferences10 Behaving EthicallyBasic Professional Ethics in the Code of EthicsResponsibility for the Provision of the Best Possible Information ServiceRespect for Others, Protection of Privacy, and Preservation of ConfidentialityRespectPrivacyConfidentialityPromotion of Equitable Information Access while Respecting Intellectual Property Rights and the Institutional MissionIntellectual Property RightsRights of the InstitutionProfessional Development of the Self and OthersSelf-DevelopmentFostering the Development of Others inYour Organization and BeyondAdvocacy for Library Services and Information Access in SocietyReal-Life EthicsSummaryReferencesAdditional Suggested Reading11 Sustaining Your Green and Growing CareerYour Own Professional MissionSetting PrioritiesUrgency and ImportanceMission Roles and BalancePerfect or Good EnoughCost in TimePriority Management ToolsLakein's Classic As, Bs, and CsThe Paired Number SystemLong and ShortSchedulingMake Appointments with Others . and Also with YourselfOne List Is Never EnoughRisk Taking and RewardDare to Be ProactiveSummary: We Just Keep Starting AgainReferencesIndex

Recenzii

This guide is enthusiastically recommended as a text and as a reference for practicing librarians, seasoned professionals, new graduates, as well as library science students.