It's truly exciting, how over 400 colour photo examples can make it so easy for artists and designers to see how to make mediocre art better. Visual examples are the fastest way for anyone to learn quickly and easily and now here they are. There are over 40 categories that apply to most art and design projects. It is fun and easy to use those to assess the qualities and faults of an image in a matter of minutes using the quick check list of categories. I share for the first time anywhere, over 40 years of my knowledge and understanding about what is good art. This is information that every artist, designer, and art collector needs. This book is packed with common sense and practical information. Photographers, Artists, Crafters, Architects, Web designers, Jewelry Designers, and Interior Decorators, are just a few of the talented people who can gain from applying most of these categories to their work. This book is also for those of you that know nothing about art to be able to understand and talk more confidently about art with an easier understanding of it. The before and after images of the same image make it absolutely clear what difference the changes have made, in a simple to understand way. This book is enlightening and easy to use making it a good choice for anyone who loves art, design, and photography. These categories can be used by you like delicious ingredients are used in a good recipe book. You are shown when some are used to little or too much. As a bonus it has some grading sheets and exercise pages at the end of the book to test and challenge your new understanding of all you have now learned.