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The Art of Creative Thinking: 89 Ways to See Things Differently

Autor Rod Judkins
en Limba Engleză Paperback – 14 mar 2016

Get ready to get inspired
In short and engaging entries, this deceptively simple volume presents examples of creative thinkers from the worlds of writing, music, architecture, painting, technology, and more, shedding light on their process, and showing how each of us can learn from them to improve our lives and our work.
Subjects range from the grueling practice schedule of the Beatles and the relentless revisions of Tolkien, Sondheim, and Picasso to the surprisingly slapdash creation of The Simpsons. You ll learn about the most successful class in history (in which every student won a Nobel Prize), how frozen peas were invented, why J.K. Rowling likes to write in cafes, and how 95 percent of"Apocalypse Now"ended up on the cutting-room floor. Takeaways include:
- Doubt everything all the time.
- Plan to have more accidents.
- Be mature enough to be childish.
- Contradict yourself more often.
- Be practically useless.
- If it ain t broke, break it.
- Surprise yourself.
- Look forward to disappointment.
- Be as incompetent as possible."

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Specificații

ISBN-13: 9780399176838
ISBN-10: 0399176837
Pagini: 208
Dimensiuni: 137 x 188 x 15 mm
Greutate: 0.18 kg
Editura: Tarcherperigee

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A scuba diving company faces bankruptcy because sharks have infested the area. Solution? Open the world's first extreme diving school.The Art of Creative Thinking reveals how we can transform ourselves, our businesses and our society through a deeper understanding of human creativity. Rod Judkins, of the world-famous St Martin's College of Art, has studied successful creative thinkers from every walk of life, throughout history.

Drawing on an extraordinary range of reference points - from the Dada Manifesto to Nobel Prize Winning economists, from Andy Warhol's studio to Einstein's desk - he distils a lifetime's expertise into a succinct, surprising book that will inspire you to think more confidently and creatively.You'll realise why you should be happy when your train is cancelled; meet the most successful class in educational history (in which every single student won a Nobel prize); discover why graphic nudity during public speaking can be both a hindrance and surprisingly persuasive; and learn why, in the twenty-first century, it's technically illegal to be as good as Michelangelo.Be stubborn about compromise.Plan to have more accidents.Be mature enough to be childish.Contradict yourself more often.Discover the Art of Creative Thinking. *From the publishers of the international bestseller The Art of Thinking Clearly*