The Art of War for Small Business: Defeat the Competition and Dominate the Market with the Masterful Strategies of Sun Tzu
Autor Becky Sheetz-Runkleen Limba Engleză Paperback – 10 iun 2014
Over two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent.
Featuring inspiring examples of entrepreneurial success, The Art of War for Small Business centers its 12 timeless lessons on how to:
- Choose the right ground for your battles
- Leverage strengths while overcoming limitations
- Strike competitors’ weakest points and seize every opportunity
- Focus priorities and resources on conquering key challenges
- Go where the enemy is not
- Build and leverage strategic alliances
Now, it’s time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.
Preț: 108.44 lei
Nou
Puncte Express: 163
Preț estimativ în valută:
20.75€ • 21.69$ • 17.54£
20.75€ • 21.69$ • 17.54£
Carte disponibilă
Livrare economică 14-28 februarie
Preluare comenzi: 021 569.72.76
Specificații
ISBN-13: 9780814433812
ISBN-10: 0814433812
Pagini: 240
Dimensiuni: 152 x 229 x 16 mm
Greutate: 0.27 kg
Ediția:Specială
Editura: Amacom
Colecția Amacom
Locul publicării:Nashville, United States
ISBN-10: 0814433812
Pagini: 240
Dimensiuni: 152 x 229 x 16 mm
Greutate: 0.27 kg
Ediția:Specială
Editura: Amacom
Colecția Amacom
Locul publicării:Nashville, United States
Descriere
Defeat the competition and dominate the market with these masterful strategies of Sun Tzu.
Over two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent.
Featuring inspiring examples of entrepreneurial success, The Art of War for Small Business centers its 12 timeless lessons on how to:
Now, it’s time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.
Over two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent.
Featuring inspiring examples of entrepreneurial success, The Art of War for Small Business centers its 12 timeless lessons on how to:
- Choose the right ground for your battles
- Leverage strengths while overcoming limitations
- Strike competitors’ weakest points and seize every opportunity
- Focus priorities and resources on conquering key challenges
- Go where the enemy is not
- Build and leverage strategic alliances
Now, it’s time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.