The Attention Economy: Critical Perspectives on Theory, Culture and Politics
Autor Claudio Celis Buenoen Limba Engleză Hardback – 16 noi 2016
The attention economy is a notion that explains the growing value of human attention in societies characterised by post-industrial modes of production. In a world in which information and knowledge become central to the valorisation process of capital, human attention becomes a scarce and hence increasingly valuable commodity. To what degree is the attention economy a specific form of capitalist production? How does the attention economy differ from the industrial mode of production in which Marx developed his critique of capitalism? How can Marx s theory be used today despite the historical differences that separate industrial from post-industrial capitalism? The Attention Economy argues that human attention is a new form of labour that can only be understood through a systematic reinterpretation of Marx. It argues that the attention economy belongs to a general shift in capitalism in which subjectivity itself becomes the territory of production and exploitation of value as well as the territory of the reproduction of capitalist power relations."
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Specificații
ISBN-10: 1783488239
Pagini: 224
Dimensiuni: 152 x 229 x 24 mm
Greutate: 0.52 kg
Editura: Rowman & Littlefield International
Seria Critical Perspectives on Theory, Culture and Politics