Are you thinking about improving your ability to stand and speak to a group? Would speaking publicly about your business or cause make a difference to your success? Do you have a brilliant idea that needs to be spread, but speaking in public is a challenge for you? You are not alone! After speaking and training internationally for fifteen years, Mary Wong lifts the lid on professional speaking secrets in this comprehensive book. An easy read due to her story-telling style, The Balloon Principle, is sure to assist both novice and long-term speakers to raise their speaking prowess.