Recent data on international tourism from the United Nations World Tourism Organization and the World Bank reveal that Italy ranks fifth as the most popular tourist destination in the world with more than 46 million tourists annually generating revenues of approximately 136 billion or an equivalent of more than 180 billion US dollars. In spite of its small boot-shaped appearance amid its huge neighbours in the world map, Italy has been known for its greatness throughout the centuries. Aside from conceiving immensely satisfying food like pasta, pizza and a wide variety of mouth-watering desserts. Italy is known for its contributions in many fields which have brought about progress and continue to influence human development. Paying homage to many of the great names that enriched civilization is one of the reasons why many tourists consider it as their favourite destination with great passion."