Email marketing is a powerful tool for promoting and selling any kind of product - from books, classes, and coaching to selling a service or physical product. THE COMPLETE GUIDE TO EMAIL MARKETING features the tools and techniques you need to use for this approach to gain visibility and credibility and build your business for more sales and profits. This first book in the series: BOOK I: GETTING STARTED covers these topics: - The growing power of email marketing - The many email marketing approaches - Setting your goals - Deciding on your current goals - Deciding on your products - Developing your products - Putting it all together Gini Graham Scott has published over 50 books with traditional publishers and over 50 books through her own company, Changemakers Publishing.