This is the story of how one man, with a bit of help from his friends, created a revolution in the hitherto staid world of Scotch Whisky. But by creating the Scotch Malt Whisky Society, he gave whisky drinkers access to the finest distilled liquor on the planet - and what's more, he had a great time doing it.

The book is a collection of stories about Pip and his friends and how they brought Scotland's finest product to a waiting world. It begins in a small farm in Aberdeenshire and moves through high places (The World Trade Center) and low (a jungle dive in the South Seas), with the help of the famous and the obscure, the good, the bad and the mildly delinquent. There are high mountains and wild seas, and a trip (with whisky) to Communist eastern Europe in a vintage Lagonda.