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The Good Corporate Citizen – A Practical Guide

Autor D Rubenstein
en Limba Engleză Hardback – 15 mar 2004
Advance Praise for The Good Corporate Citizen

"Qualitative goals for an environment that sustains capital investment, rewards entrepreneurs, and promotes an educated and loyal workforce need to be set. Business can then determine how to improve the conditions upon which it relies for long-term profitability. Doris Rubenstein has given us a vision of those qualitative goals along with very practical suggestions for enlightened business self-interest."
--From the Introduction by Stephen B. Young
Global Executive Director, The Caux Round Table

"Doris Rubenstein's book makes sound financial sense and should be a must-read for executives of all businesses, small and large alike. She exhibits an intimate understanding of the fiscal demands and corporate concerns of business owners when first establishing relationships with charities. Rubenstein presents a sensible, ethical, and effective approach to corporate philanthropy that is much needed in today's world. If (small) businesses are the lifeblood of a community, her book is an important guide to how they can forge a partnership to achieve civic and cultural improvement and success."
--Russell Rothman, Executive Vice President
M. Rothman & Co, Inc.

"Organizations have a tendency to underestimate the value of incorporating a systematic, focused approach to practicing good corporate citizenship within their management system. This text offers a compelling philosophy, along with a practical approach to manage this important part of your management system."
--Gary D. Floss, Managing Director, BlueFire Partners
Board Member of American Society for Quality

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Specificații

ISBN-13: 9780471475651
ISBN-10: 0471475653
Pagini: 216
Dimensiuni: 188 x 263 x 18 mm
Greutate: 0.6 kg
Editura: Wiley
Locul publicării:Hoboken, United States

Public țintă

CEOs, CFOs, and owners of mid–sized companies, human resources directors, marketing directors, nonprofit fundraisers, chambers of commerce, and business associations.

Notă biografică


Descriere

Corporate citizenship refers to the way a company integrates basic social values with everyday business practices, operations and policies. A corporate citizenship company understands that its own success is intertwined with societal health and well being.