Year after year, environmental issues and concerns captivate the media and
social consciousness around the world. On all levels, the consequences
cannot be ignored as governments, industry, consumers, and individuals
make decisions on a daily basis that directly impact the planet. With all the
education available to help people live a greener life, one wonders if these
lessons are actually changing behavior. Even though there are many simple
things one can do to become green, the core intention must be at the root of
every action first. Let's face it, change is difficult and the purpose of The
Green Intention is to help people change their thoughts, actions, and habits
from the source where the core intention drives their actions. The Green
Intention provides the guidelines and tools necessary to pinpoint and redirect
the root intention toward a green life.