The Growth of International Business (RLE International Business): Routledge Library Editions: International Business
Editat de MARK CASSONen Limba Engleză Hardback – 27 noi 2012
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Specificații
ISBN-13: 9780415639620
ISBN-10: 041563962X
Pagini: 288
Dimensiuni: 156 x 234 mm
Greutate: 0.57 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria Routledge Library Editions: International Business
Locul publicării:Oxford, United Kingdom
ISBN-10: 041563962X
Pagini: 288
Dimensiuni: 156 x 234 mm
Greutate: 0.57 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria Routledge Library Editions: International Business
Locul publicării:Oxford, United Kingdom
Public țintă
General, Postgraduate, Professional, and UndergraduateCuprins
Chapter 1 Introduction, Mark Casson; Chapter 2 New Theories of International Business, Peter J. Buckley; Chapter 3 Technological and Organisational Factors in the Theory of the Multinational Enterprise, David J. Teece; Chapter 4 Pricing and Sourcing Strategies in a Multinational Oligopoly, Mark Casson, George Norman; Chapter 5 Changes in the Level and Structure of International Production, John H. Dunning; Chapter 6 Industrial Diversification Amongst the World’s Leading Multinational Enterprises, Robert D. Pearce; Chapter 7 The Growth and Structure of Multinationals in the Banana Export Trade, Robert Read; Chapter 8 Strategic Factors in the Growth of a Multinational Enterprise, T. A. B. Corley; Chapter 9 The Growth of Transnational Banking, George N. Yannopoulos;
Notă biografică
Associate Professor at the Institute of Regional and Global Studies, Faculty of Geography and Regional Studies at the University of Warsaw, Poland. His research interests focus on human geography and international relations, with a special emphasis on political geography, regional geography and North–South relations.
Descriere
This book integrates the work of economists, management scientists and business historians. It applies the related concepts of transaction costs, internalisation, corporate strategy and market structure to explain the historical process of corporate growth in the international economy. Each chapter is written by a scholar who has specialized in a particular aspect of the growth of international business.