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The Hidden Factor de Steven Skaggs

The Hidden Factor

Autor Steven Skaggs
en Limba Engleză Hardback – 20 noi 2023
"Traditionally, graphic design communicates through image and text. Skaggs argues that gestural touch is an indespensable third element that marks nearly all visual communication, especially typography"--
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Specificații

ISBN-13: 9780262048569
ISBN-10: 0262048566
Pagini: 192
Ilustrații: FULL COLOR THROUGHOUT
Dimensiuni: 200 x 240 x 20 mm
Greutate: 0.7 kg
Editura: PENGUIN RANDOM HOUSE LLC

Notă biografică

Steven Skaggs is Professor of Design at the University of Louisville and the author of Logos and FireSigns (MIT Press), which was named an Outstanding Academic Title for 2017 by the Association of College and Research Libraries. His font design, Rieven, received the Type Directors Award of Excellence in 2010, and his fine art calligraphic work is in the permanent collections of the Sackner Archive (University of Iowa), the Akademie der Künste (Berlin), and the Klingspor Museum (Offenbach).

Cuprins

ix Preface
1 1 From form ...
23 2 Toward content ...
31 3...Through marking
71 4 The visual gamut
85 5 Material forward: the clear mark
101 6 Concept forward: the clear image
111 7 Concept forward: the clear word
135 8 Ambiguity and interplay
153 9 Parting thoughts: mark / word -- the primary tension
170 References and notes
172 Illustration credits