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The Impact of Advertising on Children

Autor David Eugene Windsor
en Limba Engleză Paperback – 28 aug 2012
This book is about the impact of few selected advertisements on children. The target age groups are from 3 to 17 which would be divided into three groups. Five ages per group. Group 1: age 3 to 7, Group 2: age 8 to 12 and Group 3: age 13 to 17. Each of these age groups are affected in different ways. Some are effected mentally, and some physically. But these effects would not take effect a child immediately; it would take effect as the child grows. This is because no matter how the advertisements are made, most of the children never understand the effects on the advertisements and since they like the creativity in the advertisements they actually consume the product. No matter what the product is, let it be from a chocolate to an electronic product like an Air Conditioner.
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Specificații

ISBN-13: 9783659186103
ISBN-10: 3659186104
Pagini: 64
Dimensiuni: 152 x 229 x 4 mm
Greutate: 0.1 kg
Editura: LAP LAMBERT ACADEMIC PUBLISHING AG & CO KG
Colecția LAP Lambert Academic Publishing

Notă biografică

Born and brought up in India, Interested in Advertising. A Musician, Song writer, Singer, Photographer and Adventurer. Fascinated by nature, a Classic Rock guy. Advertising has always been my initial interest from the time I started Graduation, so yes this is the first book I have written, hoping something more interesting comes out in future.