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The Inventor's Puzzle: Deciphering the Business of Product Innovation

Autor Mark Lake
en Limba Engleză Hardback – 31 oct 2009
Every year billions of dollars are invested in businesses launched to bring new inventions into the market. Unfortunately, many of these businesses fail due to the inexperience and poor judgement of their leaders. The Inventor's Puzzle deciphers the business of product innovation and exposes essential issues that can lead to business failure when evolving an invention from concept to market-ready product. Rather than presenting these issues from a distant academic perspective, The Inventor's Puzzle is written from the author's firsthand experience of troubleshooting real-world problems in product innovation businesses. The book serves as a "how to" guide and a business primer for the myriad of product innovation stakeholders, including inventors, entrepreneurs, and investors, who are drawn to this dynamic business sector but who might lack firsthand experience.
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Specificații

ISBN-13: 9780578033471
ISBN-10: 057803347X
Pagini: 200
Ilustrații: tables & illus
Dimensiuni: 155 x 229 x 23 mm
Greutate: 0.48 kg
Editura: Eaglerock Consulting Inc

Cuprins

Preconceptions About Inventors & Product Innovation Businesses; A 600-Year-Old Template for How to Succeed in Product Innovation; The Market: An Introduction to Customer & Competition Assessment; Intellectual Property: An Introduction to Legal & Strategic Issues; Evolving the Design: An Introduction to Product Engineering; Capitalisation: An Introduction to Raising Money; The Team: An Introduction to Building a Successful Organisation; The Final Puzzle: Seeing the Deal & Dealing With the Unforeseeable; Epilogue; Index of Key Terms.

Notă biografică

Mark Lake is a senior executive, change agent, and entrepreneur for high technology research and product innovation businesses and is considered a visionary in workforce leadership, organizing for innovation, and technology development tactics. He is a prolific researcher, writer, and speaker with an engaging and humorous personal style, and is an expert facilitator providing a wide range of executive consulting services to businesses that are innovating in software, medical devices, alternative-energy systems, and other markets.