Medical Affairs is of growing importance to the Healthcare Industry. To be able to provide optimal support to your Medical Affairs role you will need to "master" different tools. Your goal is to strive for excellence in Medical Affairs. This book gives an overview of one of the fundamental and important tools in The Medical Affairs Toolbox: Publication Planning. The art of ensuring that scientific and clinical data are generated in the development of a healthcare product to the right time and audience while adhering to best standards and guidelines. The author shares his experience and some tricks of the trade on effective Publication Planning both for larger and smaller companies. This book has its own living facebook page: https: //www.facebook.com/Publicationplanning/ This is book 3 of the series "Healthcare Industry Excellence." Other books in this series are: Want a career in the Healthcare Industry? https: //www.amazon.com/gp/product/1530160421/ref=dbs_a_def_rwt_bibl_vppi_i2 Medical Affairs an introduction https: //www.amazon.com/gp/product/151962901X/ref=dbs_a_def_rwt_bibl_vppi_i0