The New Culture of Desire
Autor Melinda Davisen Limba Engleză Paperback – 5 feb 2008
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Specificații
ISBN-13: 9781416593058
ISBN-10: 1416593055
Pagini: 272
Dimensiuni: 152 x 229 x 16 mm
Greutate: 0.34 kg
Ediția:08000
Editura: Free Press
ISBN-10: 1416593055
Pagini: 272
Dimensiuni: 152 x 229 x 16 mm
Greutate: 0.34 kg
Ediția:08000
Editura: Free Press
Cuprins
Contents
Introduction: The Human Desire Project
PART ONE
A NEW UNDERSTANDING OF HUMAN BEHAVIOR
CHAPTER 1 HUMAN HISTORY, PART II
Welcome to the Age of the Imaginational
CHAPTER 2 LIFE ON TERRA NOT SO FIRMA
How to Make Sense of Human Behavior When Reality Itself Has Gone Mental
CHAPTER 3 THE NEW PRIMAL DESIRE
Struggling for Psychic Survival, Shooting for Ultimate Bliss
CHAPTER 4 BLISS AND THE BOTTOM LINE
The Calculus of O
PART TWO
THE HIERARCHY OF HEALING
CHAPTER 5 STRATEGY I: DOING THE WORK OF GRIEF
Mourning the Death of an Old Reality
STAGE 1: DENIAL
Primal Escapism
"I Am Outta Here"
Outward Bound in an Inward Age
Our Appetite for Survivalism, the Old-Fashioned Way
STAGE 2: ANGER
An Age of Rage
Fury As Imaginational Politics
Raging Amazonianism
Or the Incredible Rise of the Butt-Kicking Babe
Bad Behavior
"Oh Yeah? Watch This!"
Smart-Assism
The Bad Behavior of the Deeply Cynical
STAGE 3: BARGAINING
Why Everyone Is Talking to God
Calling in the Invisible Powers
STAGE 4: DEPRESSION
Our Black Plague
An Evolutionary Warning?
CHAPTER 6 STRATEGY II: PURSUING INSTANT ALTERED STATES
First Aid for an Ailing State of Mind
Pleasure Healing
"Say Ahhhhhhhhhhhhh"
The New Medicine Man
Shamans of Altered States
Hot-Blooded Spiritualism
"Drumming Up the Saving Graces"
CHAPTER 7 STRATEGY III: LOOKING FOR SAFETY IN THE HUMAN EMBRACE
The Search for Imaginational Shelter
The Human Net
"Catch Me!"
Primal Tribalism
The New Gangs of Psychic Safety
Tribe Crashing
"Please! Let Me In!"
The Third Sex
Is the Concept of Sexual Identity Obsolete?
CHAPTER 8 STRATEGY IV: BUILDING A MORE SOLID SENSE OF SELF
Our Quest to Stay Visible in an Invisible World
Why We Are Fat
The Existential Equivalent of the SUV
Meta-Posting
Kilroy Goes Global
Personality Multi-Plexing
When One of You Is Not Enough
Luxe Populi
The New Elitism
P.Q. The Performance Quotient
We'd All Feel Much Better If We Were Highly Effective People
CHAPTER 9 STRATEGY V: FINDING A CLEARER PATH
How to Make It Through a Complicated New Jungle
Navigators, Advocates, and Avatars
Someone to Take the Point
Mythmaking
The Magnificent Truth Safari Machine
Yoda-ism
New Candidates for God
Chapter 10 The Marketer As Meta-physician
Let the Buyer Be Healed!
How to Succeed in the New Meta-Physical Marketplace
The Consumer As Mental Patient
Customer Diagnosis
A New Model for Understanding Wants and Needs
Customer Treatment
New Models for Marketing
Epilogue
Notes
Index
Introduction: The Human Desire Project
PART ONE
A NEW UNDERSTANDING OF HUMAN BEHAVIOR
CHAPTER 1 HUMAN HISTORY, PART II
Welcome to the Age of the Imaginational
CHAPTER 2 LIFE ON TERRA NOT SO FIRMA
How to Make Sense of Human Behavior When Reality Itself Has Gone Mental
CHAPTER 3 THE NEW PRIMAL DESIRE
Struggling for Psychic Survival, Shooting for Ultimate Bliss
CHAPTER 4 BLISS AND THE BOTTOM LINE
The Calculus of O
PART TWO
THE HIERARCHY OF HEALING
CHAPTER 5 STRATEGY I: DOING THE WORK OF GRIEF
Mourning the Death of an Old Reality
STAGE 1: DENIAL
Primal Escapism
"I Am Outta Here"
Outward Bound in an Inward Age
Our Appetite for Survivalism, the Old-Fashioned Way
STAGE 2: ANGER
An Age of Rage
Fury As Imaginational Politics
Raging Amazonianism
Or the Incredible Rise of the Butt-Kicking Babe
Bad Behavior
"Oh Yeah? Watch This!"
Smart-Assism
The Bad Behavior of the Deeply Cynical
STAGE 3: BARGAINING
Why Everyone Is Talking to God
Calling in the Invisible Powers
STAGE 4: DEPRESSION
Our Black Plague
An Evolutionary Warning?
CHAPTER 6 STRATEGY II: PURSUING INSTANT ALTERED STATES
First Aid for an Ailing State of Mind
Pleasure Healing
"Say Ahhhhhhhhhhhhh"
The New Medicine Man
Shamans of Altered States
Hot-Blooded Spiritualism
"Drumming Up the Saving Graces"
CHAPTER 7 STRATEGY III: LOOKING FOR SAFETY IN THE HUMAN EMBRACE
The Search for Imaginational Shelter
The Human Net
"Catch Me!"
Primal Tribalism
The New Gangs of Psychic Safety
Tribe Crashing
"Please! Let Me In!"
The Third Sex
Is the Concept of Sexual Identity Obsolete?
CHAPTER 8 STRATEGY IV: BUILDING A MORE SOLID SENSE OF SELF
Our Quest to Stay Visible in an Invisible World
Why We Are Fat
The Existential Equivalent of the SUV
Meta-Posting
Kilroy Goes Global
Personality Multi-Plexing
When One of You Is Not Enough
Luxe Populi
The New Elitism
P.Q. The Performance Quotient
We'd All Feel Much Better If We Were Highly Effective People
CHAPTER 9 STRATEGY V: FINDING A CLEARER PATH
How to Make It Through a Complicated New Jungle
Navigators, Advocates, and Avatars
Someone to Take the Point
Mythmaking
The Magnificent Truth Safari Machine
Yoda-ism
New Candidates for God
Chapter 10 The Marketer As Meta-physician
Let the Buyer Be Healed!
How to Succeed in the New Meta-Physical Marketplace
The Consumer As Mental Patient
Customer Diagnosis
A New Model for Understanding Wants and Needs
Customer Treatment
New Models for Marketing
Epilogue
Notes
Index
Notă biografică
Melinda Davis is the CEO and primary seer of The Next Group, a futurist think tank in New York, and has consulted to multinational corporations, venture capitalists, politicians, and pop culture icons. She is also a fiction writer and winner of a Pushcart Prize. She lives in New York City with her husband, Ealan Wingate.